Ad Council · 23 hours ago
Media Strategy & Engagement Intern
The Ad Council is a nonprofit organization focused on social impact campaigns. They are seeking a Media Strategy & Engagement Intern to assist with media planning and outreach, working to support the development and execution of campaign strategies.
AdvertisingMarketingNon Profit
Responsibilities
Assist the media strategy team in all aspects of upfront campaign media planning, including the development of media plans/flowcharts as well as media briefs
Work cross-departmentally to provide media strategy updates to campaign teams as needed
Assist in prepping for and participating in quarterly media planning, utilizing and learning about media planning tools such as GWI, Smartsheet, Salesforce
Assist with media plan updates on a regular basis
Participate in partnership kick-off calls, related meetings and help project manage as needed
Take notes during media partner calls, recap meetings, help with follow-up, routing partnership materials, etc
Assist engagement team in execution of media outreach plans, including submitting tag and resize requests. Distribute campaign assets to media partners as needed
Assist in developing our local media strategy by performing market research and reaching out to stations and partners to help grow and update our local media databases
The intern will assist with media outreach helping to research, craft pitch emails, call stations directly for information and develop presentation materials etc
They will learn to utilize top Media and Marketing tools such as Salesforce and CRM Analytics and AI agents to support the build-out of our media station profile database through research, outreach, and marketing technology
Collaborate with Ad Council interns to identify the next pressing social issue to become an Ad Council campaign. The intern team will work through the end of the summer program to research, develop and present a campaign proposal to the Ad Council staff
Qualification
Required
Ability to work East Coast hours is required
Curious learner with a passion for social good and understanding of the media landscape
Strong interest in social causes, volunteer work, and a passion for creating positive change
Excellent communication skills (verbal and written)
Strong organizational and analytical skills
Excellent Microsoft Office 365 skills (Word, PowerPoint, and Excel) and comfortable learning the basics of new software platforms including Salesforce and Tableau
Team player and independent worker
Company
Ad Council
The Ad Council is a private, non-profit organization with a rich history of marshaling volunteer talent from the advertising.
Funding
Current Stage
Growth StageLeadership Team
Recent News
2025-12-20
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