Amaze · 3 hours ago
Senior Manager, Ad Operations & Programmatic Strategy
Costa Mesa, CA
Full-time
Hybrid
Senior Level, Lead/Staff, Director/Executive
8+ years expAmaze is seeking a Senior Manager of Ad Operations & Programmatic Strategy to lead media planning, execution, and optimization across their DSP and Meta environment. This role will oversee the operational backbone of paid media, shaping digital strategies that drive audience engagement and deliver on KPIs.
Content CreatorsE-Commerce PlatformsMarketing AutomationSocial ShoppingSoftware
Responsibilities
Lead media planning and activation across Amaze DSP platform, Google and Meta environment, aligning channel strategy with business goals and project-level KPIs
Translate brand, growth, and program objectives into scalable, data-driven paid media strategies
Drive the ongoing digital strategy for amplification of the Amaze ecosystem across paid channels
Own creative strategy for paid digital programs, defining creative approaches that align with audience insights, platform best practices, and campaign objectives
Lead the creative process from inception to execution, including concept development, messaging frameworks, and asset requirements
Partner closely with creative, content, and design teams to guide development of digital assets that are optimized for platform, format, and performance
Ensure creative assets are aligned with media strategy, targeting, and funnel stage
Establish creative testing and iteration frameworks to continuously improve engagement and performance
Oversee full campaign lifecycle management, including setup, trafficking, QA, pacing, and optimization
Ensure seamless integration between media strategy, creative assets, and landing pages to maximize performance and user experience
Establish and enforce operational best practices across programmatic and social environments
Monitor campaign performance daily and lead proactive optimizations across targeting, bidding, creative rotation, and landing page performance
Analyze creative performance signals and translate insights into clear recommendations for iteration and scale
Own performance reporting and insights, connecting media and creative performance to business outcomes
Serve as the subject-matter expert for the Amaze DSP platform, Google, Meta and other recommended platforms, including audience strategy, measurement frameworks, and optimization levers
Stay current on platform changes, creative formats, privacy considerations, and evolving paid media capabilities
Partner with analytics and data teams to ensure accurate measurement and attribution
Act as a senior strategic partner to internal stakeholders, aligning media and creative execution with broader marketing and business initiatives
Provide guidance and mentorship to ad ops, media, and creative partners as needed
Drive cross-functional collaboration to ensure campaigns launch efficiently and scale effectively
Qualification
Required
8+ years of experience in ad operations, programmatic media, or performance marketing, with demonstrated ownership of creative strategy for paid digital
Deep, hands-on expertise with DSP platforms and Meta advertising environments
Proven experience leading creative strategy tied directly to performance outcomes
Strong understanding of creative formats, messaging frameworks, and landing page optimization
Demonstrated ability to translate performance data into creative and media insights
Excellent organizational, communication, and stakeholder management skills
Company
Amaze
Amaze makes it easy for ambitious brands to turn their ideas into revenue and scale what works.
51-200 employees
H1B Sponsorship
Amaze has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (1)
2020 (1)
Funding
Current Stage
Public CompanyTotal Funding
$56.53MKey Investors
Parler Cloud TechnologiesInsight PartnersJavelin Venture Partners
2025-10-15Post Ipo Equity· $6.96M
2025-08-11Post Ipo Equity· $6M
2024-11-04Acquired
Leadership Team
Aaron Day
Chief Executive Officer
Joel Krutz
Chief Financial Officer
Recent News
2025-12-11
Company data provided by crunchbase