FuseGlobal · 10 hours ago
Social Media Content Creator (dairy brand, remote, bilingual in English & Spanish)
FuseGlobal Partners is a Fortune 100 Food & Beverage Manufacturing company that has been in partnership for 20 years. They are seeking a Social Media Content Creator who is passionate about producing engaging content for social media platforms, particularly TikTok and Instagram, targeting Gen-Z and millennials. The role involves content creation, trend analysis, and collaboration with the social media team.
ConsultingCRMDeliveryInformation Technology
Responsibilities
Social Listening: Perform social listening across channels to identify relevant trends and opportunities for content to drive engagement and relevancy
Develop and Pitch Creative Ideas: Generate and present innovative social concepts and recipes for both static design and lo-fi lifestyle video content to be published on TikTok and Instagram, that ladder to the brand’s strategy
End-to-End Content Creation: Design, produce, edit, and write post copy for all social content across TikTok and Instagram. Some content will be adapted for use in paid media campaigns, so an understanding of creative best practices for paid social is a plus
Perform On-Camera: Serve as on-camera talent as needed, bringing energy and engagement to each piece of content
Analyze and Optimize Performance: Track content performance metrics and share continuous optimization strategies to drive growth in engagements, reach, followers, etc
Trend-Savvy: Keep up to date with the latest trends and formats in short-form content to maintain relevance and audience appeal
Collaboration: Bring social-led ideas and continuously collaborate closely with the social media strategist and community manager on execution
Qualification
Required
Bachelor's Degree preferred, not required
Minimum of 2-3 years' experience in content creation and/or social media management representing a brand or organization
Minimum 1-2 years of professional baking experience or culinary training
Fluency in both Spanish and English, written and oral
Strong content creation skills that are distinctive and reflect the brand's strategy and voice
Demonstrated ability to think creatively and have a strong understanding of culture
Proficiency with Adobe Photoshop, Illustrator, Canva Pro, InShot, CapCut, social media platforms – Instagram, TikTok and video editing knowledge required
Exceptional understanding of the social media landscape, including Instagram and TikTok
Ability to synthesize data to identify insights to inform creative content and opportunities
Exceptional communication (written and oral) skills
Experience successfully managing multiple projects simultaneously, self direction, and collaborating successfully with multiple stakeholders and teams
A passion for baking, and a comfort with getting creative in the kitchen
Preferred
Experience using social listening and publishing tools
Previous experience working with large brands and partner agencies
Familiarity with paid social media content formats and performance metrics
Benefits
Medical insurance
Dental insurance
Vision insurance
401(k)
Disability insurance