Mammoth Brands · 7 hours ago
Senior Manager, Consumer Insights (Lume & Mando)
New York, NY
Full-time
Hybrid
Senior Level
$148K/yr - $160K/yr
7+ years expMammoth Brands is a modern CPG company known for its innovative approach to consumer packaged goods. The Senior Manager of Consumer Insights will lead consumer learning for the Lume & Mando brands, providing insights that inform brand strategy and drive growth opportunities.
BeautyFashionWellnessCosmeticsMen'sPersonal Care and Hygiene
Responsibilities
Be the expert in understanding our core consumer segments (attitudes, behaviors, values) and emerging trends likely to influence their future habits
Influence our brand strategy and build a learning roadmap to uncover deep insights, consumer pain points and unmet needs that unlock meaningful innovation and strengthen brand equities to reinforce our competitive advantage
Partner with our brand marketing, innovation, and retail/DTC teams to identify and optimize initiatives, products, and communications that delight key segments throughout their omni-channel journey
Translate business questions into clear research objectives and scope projects to deliver actionable learning with positive business impact. Execute and manage multiple primary market research projects simultaneously and deliver high impact results on agreed to timelines
Effectively synthesize and communicate insights from all work to the brand teams, cross-functional partners, and senior management by distilling results to essential learning and recommendations that enable rapid decisions
Enhance insights processes and approaches to continuously strengthen the breadth and quality of our insights about our consumers and categories
Qualification
Required
Bachelor's degree required
7+ years of progressive experience in consumer insights, with a track record of executing high impact research studies of varying complexity
Insights thought leader – You are the go to when it comes to knowing exactly how to get deep and actionable learning about the consumer, and constantly evaluate approaches that could yield stronger learning
Curious, nearly to a fault – Your insatiable desire to get beyond surface level learning and uncover true insight is fueled by asking 2nd, 3rd and 4th order questions
Crafty and creative – you look for creative solutions and aren't afraid to get scrappy when appropriate. You are focused on delivering against learning objectives and timelines and build research approaches to suit
Self-Sufficient - You are comfortable using DIY quantitative and qualitative research tools with strong experience in category, brand, advertising, innovation, and shopper insights
Skilled data storyteller – You are comfortable weaving together disparate sources of information into a holistic story with strong recommendations based on market trends and consumer facts
Unwaveringly objective – You represent the voice of the consumer in all situations, especially when learning is counter to initial hypotheses or expected outcomes
You take great pride in your work, but don't take yourself too seriously
Preferred
Master's Degree/MBA is preferred
Prior experience in FMCG, beauty, personal care or lifestyle brands is preferred
Benefits
Medical, dental, and vision coverage
401k match
Equity in Mammoth Brands
Flexible time off and working hours
L&D stipend
4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
Free products from all of our brands
Company
Mammoth Brands
Mammoth Brands manages brands like Harry's, Flamingo, Lume, and Mando, offering personal care and hygiene products.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Andy Mayfield
Co-Founder & Co-CEO
Jeffrey Raider
Co-Founder & Co-CEO
Recent News
2026-01-22
2026-01-16
Company data provided by crunchbase