IPG Mediabrands · 18 hours ago
Manager, Growth Analytics
New York, NY
Full-time
Onsite
Mid, Senior Level
$90K/yr - $105K/yr
4+ years expIPG Mediabrands is seeking a Manager, Growth Analytics to join their team. The role involves managing multiple projects and applying ad effectiveness tools to assess the impact of advertising on clients' businesses while aligning their strategic needs with data and reporting.
Digital MediaAdvertisingMarketing
Hiring Manager
Andrew Santosuosso
Responsibilities
Manage planner and client relationships in addition to multiple projects and demands
Be part of a team and create clear paths to success for analysts
Participate in brainstorming sessions with communication planners, creative teams, media planners, buyers, clients and other partner agencies
Design and manage execution of custom analyses
Ensure high quality in data and analytics deliverables and uncover business opportunities
Work to improve automation and reduce human error in data processing and analytic
Qualification
Required
Ability to scope an analytic solution out of a vague business problem
Experience managing and mentoring junior team members
Strong interpersonal, written, and verbal communication skills
Strong background in statistical analysis and digital analytics
Excellent quantitative and analytical skills with the ability to draw conclusions based on data
Comfortable actively participating and contributing in meeting settings with multiple stakeholders
Capacity for problem conceptualization and solution design through analytical thinking
Experience with Tableau and site tagging
Superior ability to build and deliver impactful presentations at senior level
4+ years of experience in an analytics or performance media function
Preferred
Experience with data-management, statistical and/or optimization languages
Python, SQL Server & Tableau expertise for data investigation and QA
Extensive experience presenting and interacting with clients
Ability to investigate, analyze and solve problems as well as clearly communicate results through requirement documents
Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly
Strong attention to detail, well organized and possesses the ability to prioritize multiple tasks under pressure
Ability to work collaboratively as part of a cross-functional team
Be a highly motivated team player
Benefits
Medical and dental coverage
401(k) plans
Flex spending
Life insurance
Disability
Employee discount program
Employee stock purchase program
Paid family benefits
Company
IPG Mediabrands
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG).
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Justin Wroe
Chief Executive Officer, IPG MediaBrands US
Kostas F.
CTO
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