WIN Reality · 17 hours ago
Partnership Manager: Creators & Strategic Activations
United States
Full-time
Remote
Mid, Senior Level
4+ years expWIN Reality is a sports technology company revolutionizing how baseball and softball players prepare for the game. They are seeking a Partnership Manager to build and scale high-impact partnerships with creators, athletes, coaches, and organizations, driving measurable awareness, user acquisition, and revenue growth.
EducationConsumer GoodsSoftwareAppsSportsAugmented RealityConsumer ElectronicsTrainingVirtual Reality
Responsibilities
Build and manage a pipeline of repeat partner creators, influencers, athletes, and coaches
Develop long-term, mutually beneficial creator partnerships, not one-off deals
Identify and recruit partners aligned with WIN’s performance and training philosophy
Manage partnerships with creators such as training experts, hitting coaches, player developers, and performance influencers
Maintain active relationships with priority creator categories: Training creators, Performance coaches, Elite athletes, Baseball & softball educators
Work with partners to develop content that positions WIN as the authority in performance training
Partner closely with the Content Manager, who leads final execution across video, written, and social content. Serve as the bridge between partners and internal content production by defining deliverables, coordinating collaboration workflows, and ensuring partner-driven content is executed efficiently and aligned with WIN standards
Ensure partner content is strategically leveraged across: WIN Channels In-product integrations (TrainVR, SwingAI, Blast, SwingLabs content hub), website and blog, owned social channels, paid media creative, whitelisted paid ads
Creator-owned social and video platforms, co-branded campaigns, whitelisted distribution through WIN ad accounts
Coordinate with paid media, lifecycle, and product marketing teams to ensure partner content is reused and amplified effectively
Own and scale the creator whitelisting program
Structure performance-based creator ad partnerships
Coordinate usage rights, permissions, and asset delivery
Partner with Growth/Paid Media to test and scale creator-led ads
Measure and optimize creator partnerships based on distribution reach, acquisition performance, and revenue contribution
Cultivate partnerships with baseball and softball organizations and institutions. Example partner categories include: Leagues and associations, Travel ball organizations, Training organizations, College and pro programs, Event and tournament operators
Own partner and creator activations at conferences, coaching conventions, tournaments, SmartPark locations, and field or facility installs
Coordinate: Partner appearances, Content capture, On-site promotion, Activation logistics
Work cross-functionally with Product Marketing and Sales on SmartPark and B2B2C activations
Partner closely with: Product Marketing, Paid Media, Lifecycle Marketing, Content Manager, Design, Sales
Translate partnership opportunities into: Campaigns, Content assets, Product integrations, Revenue-driving initiatives
Qualification
Required
4+ years in partnerships, influencer marketing, creator marketing, or sports marketing
Proven experience managing creator or influencer partnerships
Experience structuring performance-based or content-based partnerships
Strong knowledge of baseball and/or softball culture required
Excellent relationship-building and communication skills
Strong project and campaign management ability
Strategic thinker who can translate partnerships into measurable outcomes
Highly organized and execution-oriented
Comfortable negotiating scopes, deliverables, and usage rights
Able to manage multiple partners and campaigns simultaneously
Preferred
Experience working with athletes, coaches, or sports organizations preferred
Deep familiarity with training, coaching, or player development ecosystems strongly preferred
Existing network in baseball/softball training or media is a major plus
Company
WIN Reality
WIN Reality is a sports technology company preparing athletes for competition through game-speed virtual and augmented reality applications.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$48.75MKey Investors
Spectrum EquityLago Innovation Fund
2022-05-19Series A· $45M
2021-09-14Debt Financing· $3.75M
2021-02-10Seed
Leadership Team
Chris O'Dowd
Chief Executive Officer
David Renton
Chief Operating Officer
Recent News
Business Wire
2025-12-17
2025-06-24
Company data provided by crunchbase