Apple · 11 hours ago
Marketing Technology Program Manager, Apple Services
Culver City, California, United States
Full-time
Onsite
Senior Level
$142K/yr - $214K/yr
5+ years expApple is a leading technology company known for its innovative products and services. The Marketing Technology Program Manager role involves leading project management for automated marketing tools and data products, collaborating with various internal and external teams to drive efficiencies and enhance customer transactions.
Artificial Intelligence (AI)Digital MediaElectronicsMedia and EntertainmentAppsBroadcastingDigital EntertainmentFoundational AIMobile DevicesOperating SystemsTVWearables
Responsibilities
Be part of a team that defines the future direction of tools and technology for Apple Services by understanding business goals, and communicating key needs to the product organization to develop impactful features
Drive project intake, planning, and end-to-end execution by aligning resources to shared marketing goals and delivery timelines
Lead prioritization conversations with stakeholders, product, and engineering, clearing project blockers, and tracking progress and next steps to an overall plan
Provide consistent documentation and reporting on overall status, including presenting action items, risks, and upcoming milestones to cross-functional teams and leadership
Help determine capabilities, capacity limitations, and quantify associated risks and costs of new projects
Partner closely with product and engineering teams to implement advanced technology solutions, including API integrations and AI-enabled capabilities
Track project budgets and burn rates, and communicate impacts on delivery timelines and capacity planning to key stakeholders
Support marketing in driving subscriptions, optimizing creative production, scaling partner communications, and enabling data attribution by identifying unique technology solutions
Connect with product, engineering, design, and marketing to discuss upcoming product launches or changes that will impact current roadmaps
Be responsible for the management of the marketing technology roadmap for your respective services
Manage requests and end-to-end workflow for creation of offer campaigns, web landing pages, and creative template development
Collaborate with design teams on web layouts and social assets to ensure the design translates into a format that is compatible with the current creative automation tools
Qualification
Required
5-7+ years experience in project management, product marketing, or digital marketing
Deep understanding of effective marketing technology strategies in the digital and social media landscape
Understanding of different project management techniques including Agile and waterfall
Experience driving and tracking the full project management lifecycle, including ideation, requirements, development, testing, and go-to-market
Experience at cross-functional influence; translating between business owners and technical teams
Excellent interpersonal skills and ability to communicate clearly and concisely across multiple audiences and partners. Including the ability to explain analytical outcomes and technical roadblocks in business terms
Solid understanding of web technologies and CMS systems
Experience in partnering with product teams to draft requirement docs for engineering teams
Able to identify opportunities to grow suite of products by understanding common, ongoing needs of businesses
Experience navigating complex organizations and demonstrated success in developing marketing programs with multiple collaborators
Proficient in JIRA, Confluence, or related workflow management tools
Preferred
BA/BS Degree
Results-oriented, upbeat and focused with a strong passion to learn and succeed
Ability to manage multiple tasks, navigate ambiguity, and adapt to a rapidly evolving environment
Understanding of digital image and video file formats and experience working with Sketch, Photoshop/Adobe Creative Cloud
Advanced understanding of analytical tools, SEO, and accessibility standards
PMP, CSM, SAFe, or other project management certifications
Benefits
Comprehensive medical and dental coverage
Retirement benefits
A range of discounted products and free services
Reimbursement for certain educational expenses — including tuition
Discretionary bonuses or commission payments
Relocation
Company
Apple
Apple is a technology company that designs, manufactures, and markets consumer electronics, personal computers, and software.
10001+ employees
H1B Sponsorship
Apple has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6998)
2024 (3766)
2023 (3939)
2022 (4822)
2021 (4060)
2020 (3656)
Funding
Current Stage
Public CompanyTotal Funding
$5.67BKey Investors
Berkshire HathawayMicrosoftSequoia Capital
2025-05-05Post Ipo Debt· $4.5B
2025-01-16Post Ipo Debt· $0.31M
2021-04-30Post Ipo Equity
Leadership Team
Tim Cook
CEO
Craig Federighi
SVP, Software Engineering
Recent News
Venrock
2025-12-01
2025-09-25
Mac Daily News
2025-09-25
Company data provided by crunchbase