Aston Carter · 4 hours ago
Sr. Website Data Analyst
North Chicago, IL
Contract
Onsite
Senior Level
$45/hr - $49/hr
5+ years expAston Carter provides world-class corporate talent solutions to thousands of clients across the globe. They are seeking a highly skilled and motivated Senior Website Data Analyst who excels in analyzing website data, providing optimization recommendations, and effectively communicating data-driven narratives.
ConsultingHuman ResourcesInformation Technology
Responsibilities
Website data analysis: Analyze and interpret website data using Adobe Analytics and Customer Journey Analytics CJA. Evaluate key performance indicators and metrics to evaluate website performance user behavior and conversion rates
Optimization strategies: Utilize website data analysis to identify areas for improvement and optimization. Develop data-driven strategies and recommendations to enhance website usability user experience and conversion rates
Opportunity identification: Proactively identify opportunities for website optimization and improvement based on data analysis. Conduct thorough analysis of user journeys landing pages conversion funnels and other relevant website elements to uncover areas of potential growth and enhancement
Business understanding: Collaborate with stakeholders including web team marketing product and design teams to understand business goals objectives and challenges. Translate business requirements into actionable insights and recommendations that align with the overall business strategy
Storytelling through data: Translate complex website data into compelling narratives that effectively communicate insights and recommendations to stakeholders. Present findings in a clear concise and visually appealing manner using data visualization tools and storytelling techniques to engage and influence decision-makers
Testing and experimentation: Design and implement A/B tests and experiments to evaluate the impact of website changes and optimization strategies using Adobe Target. Analyze test results to determine statistical significance and the effectiveness of the test results and provide recommendations for further optimization
Conversion rate optimization CRO: Collaborate with marketing and UX teams to improve website conversion rates. Analyze user behavior conversion funnels and other relevant data to identify barriers and opportunities for optimization. Develop CRO strategies and recommendations based on data insights
Data quality and governance: Ensure the accuracy and reliability of website data by implementing data quality checks and adhering to data governance policies and best practices. Identify and address data quality issues that may impact the accuracy of analysis results
Continuous learning and improvement: Stay up-to-date with the latest web analytics tools testing and optimization techniques storytelling approaches and industry trends. Seek opportunities for professional development and actively contribute to the enhancement of website data analysis capabilities within the organization
Qualification
Required
Business acumen - ability to understand marketing and business priorities and provide insight to support
Expertise with Abobe analytics including CJA Consumer Journey Analytics and web site analysis
Client facing - strong presentation skills and communication skills
Ability to understand the details but speak with strong presence and make complicated data simple and easy to understand
cross function matrix highly collaborative team player - this is an independent role to support enterprise-wide website analysis who must be highly collaborative and take joy in working with others and being an excellent partner to many
Strong analytical and problem-solving skills with a proven track record of analyzing website data and deriving actionable insights
Proficiency in web analytics tools such as Adobe Analytics CJA and Target
Experience with data visualization tools e.g. Adobe Workspace Tableau Power BI to create visually appealing and informative dashboards and reports
Excellent communication and storytelling skills with the ability to effectively convey complex website data analysis concepts to non-technical stakeholders
Knowledge of optimization techniques and methodologies such as A/B testing multivariate testing and personalization recommendations
Understanding of website usability user experience UX and conversion rate optimization CRO principles
Business acumen and the ability to understand and align website optimization strategies with overall business goals and objectives
Strong project management skills with the ability to prioritize tasks meet deadlines and manage multiple projects simultaneously
Bachelor's degree in a relevant field e.g. marketing statistics computer science or equivalent work experience
Minimum of 5 years experience
Preferred
Adobe Analytics CJA and/or Target Certification a plus
Benefits
Medical, dental & vision
Critical Illness, Accident, and Hospital
401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available
Life Insurance (Voluntary Life & AD&D for the employee and dependents)
Short and long-term disability
Health Spending Account (HSA)
Transportation benefits
Employee Assistance Program
Time Off/Leave (PTO, Vacation or Sick Leave)
Company
Aston Carter
Aston Carter is a staffing and recruiting company providing risk and compliance services.
1001-5000 employees
H1B Sponsorship
Aston Carter has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2023 (1)
2022 (2)
2021 (1)
Funding
Current Stage
Late StageTotal Funding
unknown2011-01-31Acquired
Leadership Team
Juan Pablo McCausland-PHR, CDP
Human Resources Business Partner
Sherry Guevara
Regional Human Resources Partner-West Region
Recent News
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