Motion Recruitment · 1 day ago
Web Content Manager
United States
Contract
Remote
Senior Level
$50/hr - $55/hr
5+ years expMotion Recruitment is a nationally recognized and award-winning company in the health insurance vertical, seeking a Senior Web Content Management Analyst. The role involves leading the development of website copy, ensuring compliance with content guidelines, and analyzing content performance to optimize engagement.
Human ResourcesInformation TechnologyRecruitingStaffing Agency
No H1B
Hiring Manager
Savitha Chethan
Responsibilities
Lead the development of website copy for your segments that reflects the client's brand, tone of voice and position in the market while following web content guidelines and ADA compliance standards
Collect input from multiple sources and usher content through the review process with business stakeholders to ensure timely web delivery
Apply design thinking and UX principles to page authoring and initiate intake discussions for net-new components and component enhancements with the Experience Design team
Uphold an enterprise content governance model and editorial publishing process by consistently providing clear and actionable edits to your peers to ensure content is up-to-date, relevant, valuable to our business segments, and produced in a timely manner
Lead the analysis of content performance for your segments by continuously monitoring KPIs through Customer Journey Analytics, customizing dashboards, and identifying gaps
Drive organic traffic and engagement optimization for your segments by implementing SEO best practices into content creation and working with SEO resources to iterate on SEO strategy
Assemble quarterly content audits for your segments to ensure consistent content quality, timeliness, and maintenance
Qualification
Required
Bachelor's degree or advanced degree (where required)
In lieu of degree, 7+ years of experience in related field
5+ years of experience in related field
Experience writing content for regulated industries with both B2B and B2C audiences
Web content management system platform experience
Experience or certifications in W3C and ADA compliance guidelines, SEO best practices, design thinking, and basic UX principles
A portfolio of samples or case studies to show what content challenges you've tackled in your career thus far
Initiative and the ability to self-start and self-lead
Content strategy storytelling understanding the web-based design digital writing background
Preferred
AI experience
Experience in a content management system
Company
Motion Recruitment
Motion Recruitment, a Kelly® Company, delivers IT Talent Solutions for Contract, Direct Hire, Managed Solutions and Statement of Work to all of North America from our 21 delivery centers.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Littlejohn & Co
2024-05-03Acquired
2018-04-30Private Equity
1998-06-04Private Equity
Leadership Team
Beth Gilfeather
CEO
Brad Page, MBA
Chief Financial Officer
Recent News
Kelly Services, Inc.
2025-10-28
TradingView
2025-02-14
Business Journals
2024-05-05
Company data provided by crunchbase