groundcover · 19 hours ago
GTM Operations & Program Coordinator
San Francisco, CA
Full-time
Hybrid
Entry, Mid Level
2+ years expGroundcover is a fast-growing Series B startup focused on revolutionizing cloud-native observability. As the GTM Operations & Programs Coordinator, you will manage systems and workflows essential for revenue marketing, ensuring smooth execution from campaign setup to reporting and cross-functional coordination.
Enterprise SoftwareSoftwareApplication Performance Management
Responsibilities
Own day-to-day HubSpot administration (forms, workflows, lifecycle stages, campaigns, reporting)
Build and maintain GTM automation connecting campaigns to pipeline and revenue
Manage lead routing and handoff from marketing to sales
Support campaign, lifecycle, event, and partner program execution
Coordinate timelines and deliverables across marketing, sales, and partners
Maintain dashboards and deliver weekly GTM performance reporting
Document and improve GTM processes and workflows
Use automation and AI tools to reduce manual work and improve data quality
Qualification
Required
2–4 years experience in marketing ops, GTM ops, or program coordination
Hands-on HubSpot experience (Marketing Hub required)
Strong organizational and project management skills
Experience working cross-functionally with marketing and sales
High attention to detail and data quality
Familiarity with tools like Notion, Linear, or similar
Interest in automation and AI
Company
groundcover
Groundcover is an eBPF-driven observability platform that provides teams with tools to visualize metrics, logs, and traces.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$59.5MKey Investors
Zeev VenturesAngular Ventures,Heavybit
2025-04-10Series B· $35M
2022-09-14Series A· $20M
2022-01-01Seed· $4.5M
Leadership Team
Paul Trebe
Head of Sales
Recent News
2025-11-15
Company data provided by crunchbase