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Marketing Program Manager jobs in United States
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Boston Scientific · 12 hours ago

Marketing Program Manager

Boston Scientific is a leader in medical science committed to advancing science for life. The Marketing Program Manager is responsible for driving strategic planning and execution of marketing programs aimed at increasing awareness and adoption of the Intracept® Procedure for treating Chronic Low Back Pain.
Medical DeviceHealthcareHealth CareMedical
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Responsibilities

Demonstrate strong understanding of the Chronic Low Back Pain market, trends, competitive landscape, clinical literature, the Intracept patient profile, similarities/differences across customer segments, general practice dynamics and workflows when communicating with customers and cross-functional partners
Operate as the technical marketing expert that leads area-wide co-marketing programs and market disruption strategies in partnership with sales leadership to accelerate Intracept awareness and adoption
Routine engagement with key customers to develop co-marketing strategies and manage execution of programs
Analyze and achieve ROI metrics to develop data-driven plans and communicate results to internal stakeholders
Help expand the co-marketing menu of opportunities to enable new channels of education and engagement for HCPs and patients
Execute Advanced Practice Practitioner (APP) program education activities. Responsible for regularly engaging with APP faculty and developing programs and materials to increase Intracept procedure awareness and integration best practices. Activities include, but are not limited to, hosting webinars, supporting training programs, new material development, and supporting advisory boards and society meetings
Marketing lead for customer quarterly program reviews (QPRs). Responsible for developing relative business and marketing quarterly content and supporting the field in quarterly customer reviews
Partner with the field and cross-functional partners to assist in the development and support of national and regional customer Summits and other local meetings
Partner with the field and cross functions to update existing materials and develop new customer-facing resources
Assist with new hire sales training to successfully onboard new employees to impactful marketing programs and materials
Support society meetings/conferences, customer training programs, and company meetings

Qualification

Marketing Program DevelopmentMarket AnalysisCustomer EngagementStrategic MarketingProject ManagementAnalytical SkillsPresentation SkillsInterpersonal SkillsCommunication SkillsTeam Collaboration

Required

Bachelor's degree in marketing, engineering, or scientific discipline
5+ years prior downstream product management, program development, market development, strategic marketing, sales and/or applicable in-practice experience
Strong presentation skills and experience presenting to and influencing customers
Operates with a strong sense of urgency and has a successful track record of relationship development with commercial teams and customers
Willing to travel up to 75% annually, up to 4 days at a time, including weekends a couple times/year

Preferred

MBA preferred
Excellent interpersonal and communication skills, including Power Point and the ability to listen to, assess customer needs, and identify solutions
Good understanding of medical device marketing preferred
Experience with project management/project leadership, excellent planning, and organizational skills
Ability to engage and influence cross-functional colleagues, even without direct reporting relationships
Strong analytical and strategic thinking skills
High level of motivation with the ability to operate as an individual and team contributor or leader

Company

Boston Scientific

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Boston Scientific is a medical technology company that designs and develops medical devices to diagnose and treat a wide range of condition.

Funding

Current Stage
Public Company
Total Funding
$10.01B
2025-02-21Post Ipo Debt· $1.57B
2024-02-22Post Ipo Debt· $2.17B
2022-03-04Post Ipo Debt· $3.28B

Leadership Team

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Michael Mahoney
Chairman, President & CEO
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Daniel J. Brennan
Chief Financial Officer
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Company data provided by crunchbase