Microsoft · 1 day ago
Digital Agency Development Lead
Microsoft AI (MAI) is dedicated to empowering consumers with responsible AI. They are seeking a seasoned Digital Agency Development Lead to engage with SMB-focused independent agencies and drive scalable SMB growth through agency-led acquisition and enablement.
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Responsibilities
Act as the primary point of contact for a portfolio of SMB-focused independent agencies
Consult, build, and maintain solid relationships with agencies at all levels to help them and their end clients leverage MSA to drive business growth
Develop and execute agency growth strategies to maximize their clients’ advertising success, including scaled coverage models designed for repeatable SMB outcomes
Engage virtually, and in-person with agency decision-makers. Learn about agency needs and goals and pitch the value of MSA
Manage an SMB focused portfolio of independent agencies with accountability for driving SMB acquisition via the agency, product adoption, and sustained growth
Identify opportunities across agencies to drive product adoption, share of wallet, and new SMB customer acquisition, with a focus on repeatable, scalable SMB growth outcomes
Sign off on Joint Business Agreements with agencies and obtain commitment to achieve product and growth milestones within the quarter using incentives where needed, with an emphasis on onboarding quality, adoption, and reducing early-life churn
Review customer performance and execution against milestones via Quarterly Business Reviews
Complete effective agency portfolio planning to maximize revenue and customer satisfaction outcomes
Conduct training sessions, workshops, and webinars to educate portfolio agencies on Microsoft Advertising solutions and ensure MSA remains top of mind across the agency
Develop custom playbooks and case studies to showcase successful advertising strategies
Ensure agencies are up to date on new features, automation tools, and best practices
Work closely with sales and marketing to deliver a seamless agency experience
Partner with agencies and internal teams to resolve escalations efficiently
Partner with other MSA sales teams to ensure effective knowledge transfer and best practice adoption
Provide feedback to product teams on agency needs, feature requests, and areas for improvement
Build and maintain a solid personal network across agencies through industry events and forums to deepen relationships and position Microsoft Advertising as top of mind
Partner with the SMB Vendor Digital Sales team to deliver effective account management
Qualification
Required
Bachelor's Degree in related field AND 5+ years partner management, sales, business development, platform ecosystem/network, or partner channel development in the technology industry
OR 8+ years partner management, sales, business development, platform ecosystem/network, or partner channel development in the technology industry
OR equivalent experience
1+ year(s) experience with planning, budgeting, and other project management activities
Preferred
Bachelor's Degree in related field AND 9+ years partner management, sales, business development, platform ecosystem/network, or partner channel development in the technology industry
OR 12+ years partner management, sales, business development, platform ecosystem/network, or partner channel development in the technology industry
OR equivalent experience
3+ years experience with planning, budgeting, and other project management activities
Experience working with C-level executives and cross-functionally across all levels of management
Marketing / Agency / Advertising experience
Experience managing internal and external relationships
Solid digital advertising experience
Crafted and implemented commercial agreements at a local level
Exhibits a high level of competency in oral and written communication skills
Demonstrated expertise in building relationships with agency decision-makers and working across teams within complex organizations to achieve objectives
Proven track record of delivering results and generating transformational growth
Deep competitive knowledge of competitor offerings and ad tech solutions across the digital advertising ecosystem
Infectious sense of enthusiasm, fun, and imagination associated with a group committed to developing the best client experiences in the world
Company
Microsoft
Microsoft is a software corporation that develops, manufactures, licenses, supports, and sells a range of software products and services.
H1B Sponsorship
Microsoft has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (9192)
2024 (9343)
2023 (7677)
2022 (11403)
2021 (7210)
2020 (7852)
Funding
Current Stage
Public CompanyTotal Funding
$1MKey Investors
Technology Venture Investors
2022-12-09Post Ipo Equity
1986-03-13IPO
1981-09-01Series Unknown· $1M
Leadership Team
Recent News
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