S&C Electric Company · 6 days ago
Senior Digital Communications Specialist
Chicago, IL
Full-time
Hybrid
Senior Level
$88K/yr - $116K/yr
5+ years expS&C Electric Company is a trusted leader in the electrical industry, dedicated to transforming the grid for reliable power worldwide. The Senior Digital Communications Specialist will shape and execute social media strategies, create compelling content, and analyze performance to enhance the company's brand presence across digital platforms.
ConsultingCyber SecurityElectronicsEnergyManufacturing
Responsibilities
Develop and oversee multi-channel social media strategies that support corporate and product marketing priorities
Think strategically about long-term channel positioning, content mix, audience targeting, and engagement approaches and identify when strategies need refining
Create best practices for each platform and coach internal stakeholders on thoughtful social use
Ensure a cohesive and differentiated brand presence across all social media touchpoints and continued maturation of social platforms
Ties social strategies to the overarching digital experience for customers and audience segments
Identity and pitch new, creative content ideas that push for fresh, platform-appropriate activity while maintaining brand guidelines
Strong ability to independently write catchy, captivating content that compels audiences to engage
Create basic social assets using design tools (e.g., Canva, Adobe Express, InDesign, or similar)
Collaborate with designers and videographers to bring larger creative concepts to life by providing clear briefs, feedback, and direction for visual and video content
Proactively develop and maintain editorial calendar to plan content related to company initiatives and execute in a timely manner
Stay informed on platform algorithm updates, best practices, new features and industry benchmarks to keep strategies current
Monitor emerging trends, audience behavior, and cultural trends to identify new content opportunities
Share insights and apply learnings to ensure content relevance and support ongoing optimization
Serve as a trusted advisor to corporate and product content teams and coach them on social content creation
Provide strategic recommendations on content, messaging, formats, timing, and platform features and use
Partner with cross-functional teams, including content strategists, graphic designers, and videographers/animators, to bring social concepts to life
Support internal teams with social expertise during campaigns, announcements, and product launches
Lead planning, execution, and optimization of paid LinkedIn campaigns
Provide guidance on targeting, objectives, content formats, and messaging
Recommend budget allocations and monitor pacing, spending efficiency, and campaign ROI
Ensure campaigns align with broader marketing goals and overarching channel strategies
Own social media reporting, dashboards, and performance insights in close collaboration with data analysts
Analyze platform trends, content performance, and audience behavior to refine strategy and continually optimize channels
Plan and execute tests to experiment with new ideas and refine content substance, creative, and copy
Translate data into actionable recommendations and present findings to internal stakeholders
Oversee the internal employee advocacy program to amplify corporate and product content
Develop monthly content bundles, engagement prompts, and internal promotion tactics
Track program performance and identify opportunities to increase employee participation and reach
Manage the social listening platform to monitor conversations, brand mentions, and emerging topics
Synthesize insights into regular summaries for corporate and product teams
Identify risks, opportunities, audience sentiment, and competitive trends
Grow and nurture online communities by strategically following relevant individuals, partners, industry voices, and customers to expand visibility and engagement
Actively monitor conversations across social platforms to identify opportunities for real-time interaction and brand visibility
Initiate and respond to comments, messages, and discussions in a timely, brand-appropriate manner
Develop the strategy and framework for a new influencer/creator program
Identify relevant influencers/creators, vet opportunities, and manage ongoing relationships
Oversee content collaboration, compensation processes, and performance measurement
Ensure influencer/creator content aligns with brand voice, product messaging, and compliance requirements
Maintain regular and punctual attendance
Attend in-person or virtual meetings as requested or required
Communicate effectively and respectfully with others
Other responsibilities as assigned
Develop the strategy and framework for a new influencer/creator program
Identify relevant influencers/creators, vet opportunities, and manage ongoing relationships
Oversee content collaboration, compensation processes, and performance measurement
Ensure influencer/creator content aligns with brand voice, product messaging, and compliance requirements
Maintain regular and punctual attendance
Attend in-person or virtual meetings as requested or required
Communicate effectively and respectfully with others
Other responsibilities as assigned
Qualification
Required
Bachelor's degree in communications, Marketing, Journalism, English, or a related field
5–7+ years of experience in social media, digital marketing, or related roles
Proven success developing and managing social strategies for B2B or corporate brands
Hands-on experience running paid campaigns, ideally with strong LinkedIn expertise
Experience with social analytics, employee advocacy tools, and social listening platforms
Mastery of social management platforms (e.g., Hootsuite, Sprout Social, or similar)
Experience with social listening tools (e.g., Meltwater, Brandwatch, TalkWalker) and advocacy tools (e.g., EveryoneSocial, Sprout Advocacy, Hootsuite Amplify)
Familiarity with reporting dashboards and data visualization tools
Basic design skills (Canva, Adobe Express, InDesign, or equivalent)
Strong communication, writing, and presentation abilities
Ability to translate data into insights and insights into recommendations
Comfortable consulting with senior stakeholders across multiple teams
Highly organized, nimble, and possessing strong project management skills
Detail-oriented and able to maintain high quality of work
Proactive, independent, and a self-starter
Creative thinker with an understanding of digital storytelling and platform nuance
Willing to grow, open to feedback, and a positive collaborator
Ability to professionally represent S&C with outside vendors, organizations, and collaborators
Preferred
Experience working for a B2B company
Benefits
This role is also eligible for S&C’s annual incentive plan (AIP), subject to eligibility criteria.
Company
S&C Electric Company
S&C Electric Company is a leading provider of switching, protection, and control solutions for electric power systems.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
A
Anders Sjoelin
President and CEO
Aurelie Richard
Chief Financial and Strategy Officer
Recent News
2026-04-24
Company data provided by crunchbase