Shipt · 1 month ago
Senior Manager, Marketing Performance
United States
Full-time
Remote
Senior Level, Lead/Staff
$75K/yr - $120K/yr
8+ years expShipt is a retail tech company that connects people to reliable, high-quality delivery with a personal touch. The Senior Manager, Marketing Performance, will help build Shipt’s marketing measurement and analytics capability to measure the impacts of marketing and provide actionable insights to drive decision-making across the marketing organization.
LogisticsE-CommerceFood and BeverageDeliveryGrocerySame Day Delivery
Responsibilities
Help build Shipt’s marketing measurement and analytics capability to measure the short and long-term impacts of marketing, deliver clear tracking and reporting, and provide actionable insights to drive decision-making across the marketing organization
Play a critical role in implementing a Marketing Mix Model program to support annual planning, quarterly forecasting and weekly investment optimizations throughout the year
Serve as the subject matter expert (SME) for Shipt’s MMM platform, managing data integrity, quality validation, and continuous improvement
Establish clear links between marketing activity, team goals /KPIs, and business outcomes to ensure reporting frameworks support accountability and decision-making across all channels
Lead modeling and analysis to connect marketing investments to revenue and business outcomes and conduct simulations to forecast the business impact of proposed marketing changes and integrate learnings into annual planning and budget cycles
Analyze campaign and channel performance data on weekly, monthly and quarterly cadences to uncover key trends, risks and opportunities
Translate cross-channel analysis into data-driven insights and actionable recommendations as the point person for this tool
Drive improvements in measuring marketing effectiveness across Paid, Owned and Earned marketing activities and campaigns
Partner closely with channel and campaign owners to define success metrics and align performance measurement with strategic goals
Deliver actionable, data-driven insights and strategic recommendations through standardized reports and scorecards to ensure simplicity and clarity for all stakeholders and demonstrate the ability to customize views by audience, including custom reporting for marketplace retail partners
Qualification
Required
8 years of experience in marketing analytics, insights, or effectiveness roles within a matrixed organization
Campaign Performance Analysis
Collaboration
Communication
Marketing Attribution
Market Mix Modeling (MMM)
ROI Modeling
Benefits
Employees (and eligible family members) are covered by medical, dental, vision and more.
Employees may enroll in our company’s 401k plan.
Employees will also be eligible to receive discretionary vacation for exempt team members, paid holidays throughout the calendar year and paid sick leave.
Other compensation includes eligibility for an annual bonus and the potential for restricted stock units based on role.
Company
Shipt
Shipt is a grocery delivery service that lets members order groceries and alcohol from their local store for delivery right to their door. It is a sub-organization of Target.
1001-5000 employees
H1B Sponsorship
Shipt has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
1%
Represents job field similar to this job
Marketing
Engineering and Development
Product Management
Management and Executive
Customer Service and Support
Accounting and Finance
Trends of Total Sponsorships
*2026 (14)
2025 (40)
2024 (66)
2023 (46)
2022 (83)
2021 (78)
2020 (40)
Funding
Current Stage
Late StageTotal Funding
$65.2MKey Investors
Greycroft
2017-12-13Acquired
2017-06-05Series B· $40M
2016-07-27Series A· $20M
Leadership Team
Smrutha Ipparthi
Chief Technology & Product Officer
Recent News
EIN Presswire
2026-06-01
2026-04-14
Company data provided by crunchbase