Instrument · 4 months ago
Design Director (Freelance)
United States
Contract
Remote
Director/Executive
$103/hr - $122/hr
8+ years expInstrument is a digitally native design and technology company that partners with leading brands to craft impactful digital experiences. They are seeking a freelance Design Director to lead the design of two large-scale website redesigns for a major furniture brand, ensuring a cohesive design system and mentoring a team of designers throughout the project.
AdvertisingArt & CreativeMarketingCreative Agency
Responsibilities
Lead design direction across two concurrent website redesigns, ensuring a cohesive system-driven approach across both experiences
Define and evolve a shared design system, including components, patterns, and templates that scale across multiple sites
Guide and mentor a team of designers, providing clear feedback and direction to elevate the work
Partner closely with product, engineering, and production to ensure feasibility and quality in execution
Stay close to the work—reviewing flows, wireframes, and high-fidelity designs to maintain a high bar for craft and usability
Establish and reinforce best practices for responsive design, accessibility, and component-based thinking
Drive alignment with stakeholders, clearly articulating design rationale and decisions
Identify risks, gaps, or inconsistencies across both builds and proactively solve for them
Balance speed and quality in a fast-moving, iterative environment
Qualification
Required
8+ years of experience in digital product or web design, with time spent in a Design Director or Lead role
Proven experience leading large-scale website redesigns, ideally for enterprise or eCommerce brands
Strong expertise in design systems and component-based design, with experience scaling across multiple properties
A portfolio demonstrating both high-level design direction and hands-on execution
Experience managing and mentoring designers while staying close to the work
Strong cross-functional collaboration skills, especially with engineering and product partners
Ability to articulate design decisions clearly to stakeholders and clients
High attention to detail with a passion for craft, interaction, and usability
Company
Instrument
Instrument is a marketing and advertising company offering web development and brand marketing services.
201-500 employees
H1B Sponsorship
Instrument has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
67%
Represents job field similar to this job
Creatives and Design
Engineering and Development
Marketing
Management and Executive
Trends of Total Sponsorships
*2026 (1)
2025 (2)
2024 (4)
2023 (2)
2022 (4)
2021 (6)
2020 (2)
Funding
Current Stage
Growth StageTotal Funding
unknown2018-04-02Acquired
Leadership Team
Kara Place
CEO
Laurel Burton
Chief Executive Officer
Recent News
2025-10-10
2025-05-10
Company data provided by crunchbase