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Marketing Analytics Manager jobs in United States
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Keeper Security, Inc. · 2 weeks ago

Marketing Analytics Manager

Keeper Security is one of the fastest-growing cybersecurity software companies, and they are seeking a Marketing Analytics Manager who is passionate about data and performance measurement. This role will be responsible for marketing performance reporting, campaign tracking governance, and attribution modeling to drive pipeline and revenue growth.
Cloud ComputingCyber SecuritySoftwareCloud SecurityIdentity ManagementSecurity
badNo H1Bnote

Responsibilities

Serve as the primary owner of GTM reporting for the marketing organization — designing, building, and maintaining dashboards and reports that track campaign performance, channel contribution, and marketing impact on pipeline
Develop and manage standardized campaign performance reports covering key metrics including impressions, clicks, conversion rates, cost per lead (CPL), MQL volume, pipeline influence, and ROI across all channels
Establish and enforce a consistent reporting cadence weekly, monthly, and quarterly — that gives stakeholders a reliable, accurate view of marketing performance at every level
Partner with the lifecycle specialist and Demand Generation team to identify funnel bottlenecks and model the impact of proposed changes before they are implemented
Deliver actionable insights with every analysis — not observations, but specific, prioritized recommendations that teams can act on immediately
Continuously monitor marketing performance data to identify emerging trends, seasonal patterns, and leading indicators of pipeline health across campaigns, channels, segments, and geos
Proactively bring data-backed hypotheses to the business — not waiting to be asked, but regularly bringing findings forward that challenge assumptions or reveal new opportunities
Own and evolve Keeper’s marketing attribution framework (first-touch, multi-touch, pipeline attribution models, etc.) to accurately measure marketing’s contribution to revenue
Work with Marketing Operations to ensure reliable data flow from campaign execution through CRM and downstream reporting systems
Continuously evaluate BI integrations, reporting tools, and analytics capabilities to improve scalability and automation
Provide mentorship and thought leadership across the Marketing Operations team, elevating reporting frameworks, attribution strategy, and data-driven decision-making capabilities

Qualification

Marketing AnalyticsHubSpot reportingSalesforce reportingAttribution modelingCampaign tracking frameworksB2B SaaS marketing analyticsGoogle Analytics 4BI toolsSQLProject management tools

Required

5+ years of experience in Marketing Analytics within B2B SaaS
Strong expertise in HubSpot reporting and Salesforce reporting (advanced user required)
Experience designing and managing attribution models and campaign tracking frameworks
Exceptional analytical skills with the ability to synthesize large datasets into clear, strategic insights
Deep attention to detail and commitment to data accuracy and governance
Must be a highly motivated self-starter who takes initiative, operates with a strong sense of ownership, and proactively drives projects forward
Experience working cross-functionally with Marketing, RevOps and Sales
Bachelor's degree in Marketing, Business, Analytics or a related field

Preferred

Experience in cybersecurity or high-growth B2B SaaS environments
Experience working with BI tools (Tableau, Looker, Power BI, SuperMetrics or similar)
Advanced proficiency in reporting tools; Google Analytics 4 (GA4) experience required
Experience supporting ABM and outbound performance measurement
HubSpot certifications
Experience with data warehouse environments and advanced SQL
Experience using project management tools such as Monday.com

Benefits

Medical, Dental & Vision (inclusive of domestic partnerships)
Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life
Voluntary Short/Long Term Disability Insurance
401K (Roth/Traditional)
A generous PTO plan that celebrates your commitment and seniority (including paid Bereavement/Jury Duty, etc)
Above market annual bonuses

Company

Keeper Security, Inc.

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Keeper Security is transforming cybersecurity for millions of individuals and thousands of organizations globally.

Funding

Current Stage
Late Stage
Total Funding
$60.25M
Key Investors
Summit PartnersInsight Partners
2023-05-09Private Equity
2020-08-13Private Equity· $60M
2011-01-01Seed· $0.25M

Leadership Team

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Darren Guccione
CEO & Co-founder
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Craig Lurey
CTO, Co-founder
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Company data provided by crunchbase