Pixly - Influencer Marketing · 1 month ago
Senior Account Manager, Strategy
Pixly is a full-service influencer marketing agency connecting top brands with creators to drive real results. The Senior Account Manager, Strategy, builds and executes influencer campaigns while serving as a strategic partner for clients, driving growth and delivering results across various channels.
AdvertisingMarketing
Responsibilities
Own influencer campaigns end-to-end, from concept through execution and optimization
Identify, vet, and secure creators who truly align with the brand and audience
Structure and negotiate partnerships, manage contracts, and oversee budgets with a focus on performance and efficiency
Lead campaign execution, monitor live performance, and proactively optimize or troubleshoot as needed
Use tools like Sprout Social Influencer/Tagger, SullyGnome/TwitchMetrics, Gospel Stats, and AI tools to sharpen strategy and performance
Turn campaign results into clear takeaways, not just reports
Ensure compliance across FTC, platform, and contractual requirements
Serve as a senior strategic partner, guiding clients on channel mix, KPIs, and performance expectations
Lead performance-driven campaigns with a strong understanding of CAC, CPI, and conversion
Translate data into stories clients understand and believe in
Stay on top of platform shifts, trends, and creator dynamics and bring that thinking forward into all aspects of Pixly
Spot opportunities to grow existing accounts—new channels, new formats, new approaches
Support new business efforts by shaping influencer strategy, contributing to RFPs, and helping with ideas that win
Build relationships across clients, creators, and partners that open the door to what’s next
Qualification
Required
5+ years in influencer marketing across YouTube, TikTok, Instagram, Twitch, and other platforms
Proven experience leading end-to-end campaigns with a strong performance marketing lens (CAC, CPI, conversion)
Deep understanding of the creator ecosystem (bonus if you know gaming culture)
Experience managing creator partnerships, negotiations, and campaign budgets
Fluency with AI and LLM tools, with a clear point of view on how they can enhance strategy, creator selection, and performance not replace critical thinking
Comfort working with data, identifying patterns, and turning insights into action
Experience contributing to new business pitches and RFPs
Highly organized and able to manage multiple campaigns in a fast-paced environment
Strong communication skills and confidence in presenting to senior clients
Bachelor's degree or equivalent experience
Company
Pixly - Influencer Marketing
Pixly is a full-service marketing agency specializing in influencer activations across YouTube, Twitch, Instagram, TikTok, and Podcasts.
Funding
Current Stage
Early StageTotal Funding
unknown2022-06-14Acquired
Recent News
2023-08-17
2022-09-16
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