Definity · 1 month ago
Consumer Insights Analyst - Fall 2026 Co-op/Intern
Toronto, ON
Internship
Hybrid
Intern
Start in 2026 FallDefinity is a leading property and casualty insurer in Canada, and they are seeking a Consumer Insights Analyst for a Fall 2026 co-op placement. The role involves assisting in research projects, analyzing consumer data, and collaborating with various teams to provide actionable insights that support business objectives.
Property & Casualty InsuranceCommercial InsuranceInsurance
Responsibilities
Assist in designing and executing qualitative and quantitative research projects (e.g., surveys, focus groups, secondary data analysis)
Analyze consumer data using tools like Excel, SPSS, or Tableau to identify trends and patterns
Support the development of customer segmentation models and personas
Help prepare presentations and reports that translate complex data into clear, actionable insights
Collaborate with marketing, product, and sales teams to align research findings with business objectives
Monitor industry trends and competitor activities to provide contextual insights
Qualification
Required
Currently enrolled in or recently graduated from a Bachelor's program in Marketing, Business, Psychology, Statistics, Tech or a related field
Strong analytical and problem-solving skills
General aptitude for data and math
Some familiarity/ knowledge of survey platforms (e.g., Qualtrics, SurveyMonkey) and data analysis tools (e.g., Excel, SPSS, R, Python)
Excellent written and verbal communication skills
Ability to work independently and in a team environment
Detail-oriented with a passion for understanding consumer behavior
Benefits
$85,000 in scholarships to students across Canada each year.
Opportunities to support personal and professional growth through real-life experience and unique learning opportunities.
Our Leadership Essentials program builds knowledge and skills to Team Leaders to Directors.
Opportunity to join our employee groups - focused on women's empowerment, LGBTQ+, anti-racism and cultural equity, and environmental activism.
Company
Definity
Definity Financial Corporation is the parent company to some of Canada’s most long-standing and innovative property and casualty insurance brands and companies, including Economical Insurance, Sonnet Insurance, Family Insurance Solutions, and Petline Insurance.
Founded in 2021
5001-10000 employees
Funding
Current Stage
Public CompanyTotal Funding
$328.98MKey Investors
Healthcare of Ontario Pension Plan (HOOPP)CPP Investments
2025-05-28Post Ipo Equity· $277.9M
2025-04-01Post Ipo Equity· $51.08M
2021-11-22IPO
Leadership Team
Rowan Saunders
President & CEO
Elizabeth DelBianco
Corporate Director, Chair of Human Resources and Compensation Committee
Recent News
2026-07-03
2026-05-19
2026-05-15
Company data provided by crunchbase