GroundTruth · 1 month ago
Director, Business Strategy & Intelligence
United States
Full-time
Remote
Director/Executive
$130K/yr - $210K/yr
12+ years expGroundTruth is an advertising platform that transforms real-world behavior into effective marketing strategies. They are seeking a Director of Business Strategy & Intelligence to define and establish a high-impact Business Intelligence function, guiding executive decision-making through strategic insights and data-driven recommendations.
AdvertisingBig DataMarketingAppsAnalyticsMobileMobile Apps
Responsibilities
Define and stand up a best-in-class Business Strategy & Intelligence function; align and evolve a sizable team across Monetization, Customer Insights, and BI to drive executive decision-making in the first 6 months
Build a holistic view of the business that clearly shows where revenue and product adoption are truly growing vs. appearing to grow
Identify which customer cohorts, verticals, and products are expanding, contracting, or under-monetized—and translate this into prioritized opportunities
Partner with Sales leadership to define where to focus (accounts, segments, verticals) and what should change to unlock growth
Improve visibility into pipeline health, stage conversion, and forecast risk; support more reliable and actionable forecasting
Analyze discounting, margins, and packaging effectiveness; provide guidance to improve win rate, retention, and profitability
Redefine how the business is summarized for the C-suite; lead KPI frameworks and Monthly Business Reviews that drive decisions, not just reporting
Establish clear ownership, definitions, and frameworks across Finance, Analytics, and Sales; enable leaders to access and interpret data consistently
Qualification
Required
12+ years in Business Intelligence, Analytics, or related roles with leadership experience
Proven ability to define and build high-impact BI functions or transformations
Experience leading and scaling sizable, multi-functional analytics teams
Experience supporting executive teams with strategic, decision-oriented analytics
Strong understanding of GTM analytics, pipeline management, and forecasting
Demonstrated ability to translate data into clear, actionable business direction
Strong SQL skills; experience with Python or similar tools considered a plus
Preferred
Experience in ad tech, media, or similar complex data environments (SSP/DSP preferred)
Proficiency in BI tools (Looker preferred; Tableau, Power BI, etc.) is a plus
Benefits
Fully-paid medical premiums for employees
401(k) employer match
Generous parental leave
Wellness and gym reimbursement
Family and pet expense reimbursement
Education and coaching reimbursement program
Daily lunch credit when working in-office
Fully stocked snacks and beverages in-office
Option for mobile phone reimbursement or separate company phone
Equity analysis to ensure fair pay
25% bonus
Company
GroundTruth
GroundTruth, the leading location technology company that drives results with real-world data. It is a sub-organization of ZeroToOne.
201-500 employees
H1B Sponsorship
GroundTruth has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
8%
Represents job field similar to this job
Management and Executive
Engineering and Development
Product Management
Marketing
Customer Service and Support
Trends of Total Sponsorships
*2025 (1)
2024 (7)
2023 (4)
2022 (7)
2021 (13)
2020 (7)
Funding
Current Stage
Late StageTotal Funding
$134.5MKey Investors
Eminence Capital LPIVPEmergence Capital
2026-03-25Acquired
2018-07-24Series F· $18M
2016-11-14Series E· $42.5M
Leadership Team
Rosie O'Meara
Chief Executive Officer
Matthew Knight
Chief Technology Officer
Recent News
2026-04-23
Company data provided by crunchbase