Gong · 1 week ago
Sr. Marketing Analytics Manager
Gong is an innovative company that harnesses AI to transform revenue teams. As a Senior Marketing Analytics Manager, you will own the marketing analytics infrastructure and deliver actionable insights to drive pipeline growth and optimize marketing spend.
Artificial Intelligence (AI)Enterprise SoftwareInformation TechnologySoftwareCRMMachine LearningSalesSales Automation
Responsibilities
Build & Maintain Marketing Analytics Infrastructure Own the marketing analytics stack—build and maintain dashboards and reports that track pipeline, campaign performance, funnel conversion, and ROI
Write and optimize queries to extract, transform, and model marketing data across CRM, marketing automation, web analytics, and internal data sources
Develop and maintain attribution models, lead scoring logic, and funnel stage definitions in partnership with RevOps
Ensure data quality and integrity across marketing data sources; troubleshoot discrepancies and build validation checks
Deliver Actionable Analysis & Insights Conduct deep-dive analyses on campaign effectiveness, channel mix, audience segmentation, and pipeline contribution
Build cohort analyses, regression models, or predictive models to identify what drives conversion and retention across marketing-sourced pipeline
Create weekly and monthly performance reports for marketing leadership, including executive-ready summaries with clear takeaways
Proactively surface trends, anomalies, and opportunities—don’t wait to be asked
Support Planning & Performance Management Partner with Finance and Marketing leadership on budget planning, forecast models, and investment scenario analysis
Help translate business goals into measurable marketing targets and OKRs
Track progress against targets and flag risks or opportunities in real-time
Collaborate Across Teams Work closely with RevOps on CRM data, lead routing logic, and attribution alignment
Partner with Demand Gen and Growth teams to design measurement frameworks for campaigns and experiments
Support Product Marketing with competitive analysis, win/loss data, and market segmentation insights
Qualification
Required
8+ years in marketing analytics, growth analytics, or a related quantitative role, preferably in B2B SaaS
SQL proficiency and comfort working with data directly
Experience with BI/visualization tools such as Tableau, Looker, Power BI, or Hex
Working knowledge of Salesforce, Marketo or HubSpot, and modern data stacks (Snowflake, dbt, etc.)
Experience with attribution modeling, funnel analytics, and campaign measurement
Familiarity with GA4, web analytics, and digital marketing data
Proven ability to communicate analytical findings to non-technical stakeholders
Preferred
Experience supporting marketing planning cycles including budgeting, forecasting, and OKR setting is a plus
Benefits
We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle.
Mental Health benefits with covered therapy and coaching.
401(k) program to help you invest in your future.
Education & learning stipend for personal growth and development.
Flexible vacation time to promote a healthy work-life blend.
Paid parental leave to support you and your family.
Company-wide recharge days each quarter.
Work from home stipend to help you succeed in a remote environment.
Company
Gong
Gong is a technology company that offers a revenue intelligence platform using AI to analyze customer interactions.
H1B Sponsorship
Gong has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
10%
Represents job field similar to this job
Marketing
Customer Service and Support
Management and Executive
Creatives and Design
Engineering and Development
Sales
Product Management
Trends of Total Sponsorships
*2026 (3)
2025 (1)
2024 (4)
2023 (2)
2022 (4)
2021 (4)
2020 (2)
Funding
Current Stage
Late StageTotal Funding
$583MKey Investors
Franklin TempletonCoatueSequoia Capital
2022-07-01Secondary Market
2021-06-03Series E· $250M
2020-08-12Series D· $200M
Recent News
2026-06-25
Company data provided by crunchbase