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Director, Planning jobs in United States
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Brainlabs · 1 month ago

Director, Planning

Brainlabs is a media agency focused on driving profit through innovative media solutions. The Director of Planning will lead the development of cross-channel media plans that integrate brand and performance marketing to achieve business growth for clients.
AdvertisingBig DataAnalytics
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H1B Sponsor Likelynote

Responsibilities

You’ll translate the overarching strategy into excellent cross-channel plans that tie together brand and performance solutions
Using your knowledge of cross-channel and in-channel execution and best practice, you’ll innovate to deliver ways that unite multi-channel plans together holistically through testing and innovation
You’ll build an in-depth, data-driven understanding of the client’s consumer, category, brand and business then be able to identify optimal media channels to deliver growth
Provide planning insight in pitches and participate in pitches as needed
Collaborate with the strategy, data strategy and client teams to deliver the best measurement solutions with the leading, lagged indicators and drive in-flight optimization

Qualification

Cross-channel media planningBrand marketingPerformance marketingData-driven media planningMedia budgetingOnline media channelsOffline media channelsMedia planning principlesMarketing effectivenessClient engagementCoaching

Required

10+ years experience of delivering cross-media plans for leading multi-product clients either within a market or across a region
Proven data capabilities and ability to utilise insight to drive media plans and marketing effectiveness
Excellent grasp of online and offline channels
Expert knowledge of media planning principles and the ability to convert overarching media strategy into channel specific plans
You're a ‘knowledge builder' and are excited at growing and coaching those around you
A confident, dynamic, engaging and authentic communicator
Brilliant at pitching and engaging clients
Strong media budgeting understanding

Company

Brainlabs

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Brainlabs is a data-led marketing agency, helping businesses build experimentation-led marketing through display, CRO and analytics.

H1B Sponsorship

Brainlabs has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
29%
Represents job field similar to this job
Management and Executive
Engineering and Development
Marketing
Trends of Total Sponsorships
*2025 (1)
2024 (3)
2023 (1)
2022 (2)

Funding

Current Stage
Late Stage
Total Funding
unknown
Key Investors
Falfurrias Capital PartnersLivingbridge
2023-09-18Private Equity
2019-03-13Private Equity

Leadership Team

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Adam Potashnick
CEO, North America
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Daniel Gilbert
Global CEO
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Company data provided by crunchbase