KR Wolfe · 3 weeks ago
Marketing Content and Event Specialist
United States
Full-time
Remote
Mid Level
3+ years expKR Wolfe is a growing organization specializing in installation, integration, field service, and renovation solutions that bring today’s technology to life. They are seeking a Marketing Content & Event Specialist to support brand growth, strengthen industry presence, and drive lead generation across key verticals including healthcare, government, and commercial environments.
Construction
Responsibilities
Develop and manage a strategic content calendar aligned with KR Wolfe’s growth priorities
Create high-impact content including:
Case studies highlighting project success and client outcomes
Industry-specific thought leadership (healthcare, veterinary, pharmacy, and OEM partnerships)
Social media content for brand and executive visibility
Website copy, email campaigns, and sales enablement materials
Translate technical services (installation, integration, field service, construction, and healthcare renovation) into clear, compelling marketing narratives
Partner with operations and project teams to capture real-world insights, project highlights, and success stories
Support internal communications that reinforce KR Wolfe’s culture, growth, and strategic direction
Ensure consistency in brand voice, messaging, and positioning across all content
Plan and execute KR Wolfe’s presence at trade shows, conferences, and industry events (e.g., healthcare, planning, design, and construction, veterinary, pharmacy, and OEM partner events)
Manage all logistics including booth strategy, vendor coordination, travel, materials, and on-site execution
Develop event messaging and supporting collateral aligned with target audiences and business goals
Partner with sales and leadership to ensure strong pre-event planning and post-event follow-up
Coordinate campaigns to drive attendance, engagement, and lead generation before and after events
Track and report on event performance, including lead quality, pipeline impact, and ROI
Manage event budgets, timelines, and vendor relationships
Collaborate closely with business development and sales teams to align marketing efforts with revenue goals
Develop tools and materials that support lead generation and sales conversations
Help position KR Wolfe’s divisions (Integration, Installation, Field Service, Construction, and Healthcare Renovation) clearly within the market
Identify opportunities for co-marketing with strategic partners such as OEMs and industry organizations
Support ongoing website updates and optimization efforts
Assist in executing email marketing and social campaigns
Schedule social media content across KR Wolfe’s social media platforms, monthly
Monitor and report on content and campaign performance, using insights to improve effectiveness
Contribute to broader marketing initiatives that enhance brand awareness and market positioning
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or related field preferred
3–5 years of experience in B2B marketing, content creation, and/or event management
Strong writing and storytelling skills, with the ability to simplify complex or technical topics
Experience coordinating trade shows or industry events end-to-end
Excellent project management and organizational skills
Ability to manage multiple priorities in a fast-paced, growth-oriented environment
Experience working cross-functionally with sales, operations, and leadership teams
Proficiency with marketing tools (CRM, email platforms, CMS, social media)
Preferred
Experience in healthcare, veterinary, construction, or technical services industries
Familiarity with OEM partnerships or field service-based business models
Experience supporting multi-division or national service organizations
Benefits
Medical, dental, and vision
401(k) with company match
Paid time off (PTO)
Paid holidays
Opportunity for growth in a fast-paced and expanding organization
Company
KR Wolfe
KR Wolfe is a nationwide Construction Services company, specializing in Hospitals.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase