CoLab · 1 month ago
Senior Product Marketing Manager
United States
Full-time
Remote
Senior Level
5+ years expCoLab is an AI platform that helps mechanical engineering teams bring products to market faster. They are seeking a Senior Product Marketing Manager to translate company positioning and product strategy into effective launches and messaging, working closely with various teams to execute tactical plans and enhance customer engagement.
ElectronicsEnterprise SoftwareInformation TechnologySoftwareComputer
Responsibilities
Execute product launches by translating campaign strategy into clear messaging, briefs, and launch assets
Own messaging for features and bundled releases, including launch emails, conference talks, presentations, and social posts
Partner with Product Management to understand the roadmap and own all launch logistics
Partner with GTM Enablement to produce educational materials for CoLab’s Sales and Customer Success Teams
Own messaging and effectiveness for key website pages, including product, feature, and use case pages
Build deep expertise in competitive solutions and support high-stakes competitive deals
Contribute to ongoing product content between launches, not just at major release moments
Review and elevate messaging across marketing, especially for technical or product-focused content
Qualification
Required
5-7+ years of total professional experience in B2B software or manufacturing, with 2+ years of experience in product marketing specifically
Experience with customer research and proficiency in using data and insights to inform product and GTM strategy
Strong track record favorably impacting customer and pipeline outcomes via strong positioning and messaging, campaign planning and execution, and overall thought leadership
A combination of strategic product marketing experience and hands-on tactical execution
Ability to effectively engage with and influence internal and external stakeholders
Benefits
Stock options
Extended health and benefits package
Unlimited paid vacation
RRSP matching
Flexible remote opportunities across North America
Hybrid office hub in St. Johns, NL
Company
CoLab
CoLab builds AI-powered software for mechanical engineering and product development teams.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$133.55MKey Investors
Atlantic Canada Opportunities AgencyIntrepid Growth PartnersInsight Partners
2026-03-19Debt Financing· $0.73M
2025-11-10Series C· $72M
2025-11-10Secondary Market· $17.2M
Leadership Team
Adam Keating
Co-Founder & CEO
Jeremy Andrews
Co-Founder & CTO
Recent News
2026-07-14
2026-07-10
entrevestor.com
2026-07-04
Company data provided by crunchbase