PROCEPT BioRobotics · 3 weeks ago
Senior KOL Strategy and Engagement Manager
United States
Full-time
Remote
Senior Level
8+ years expPROCEPT BioRobotics is committed to revolutionizing treatment for benign prostatic hyperplasia through innovation in surgical robotics. The Senior KOL Strategy & Engagement Manager will be responsible for building and evolving the commercial operating model that supports PROCEPT's peer-to-peer ecosystem to drive adoption and long-term customer success.
HealthcareManufacturingMedical DeviceRoboticsHealth Care
Responsibilities
Lead the ongoing evolution of PROCEPT's KOL ecosystem, including segmentation, tiering, capability mapping, and engagement planning across surgeon educators, presenters, influencers, publishers, APP advocates, executive/IDN champions, and other strategic stakeholders
Conduct ongoing gap analysis across geography, account maturity, customer type, and strategic growth priorities to guide KOL development investment and identify where new faculty are needed
Build repeatable processes for keeping segmentation current and commercially actionable — including criteria for when KOLs are ready for activation, and when they should be transitioned or exited
Partner with Field Marketing and commercial teams to ensure the KOL ecosystem reflects real-world field needs and evolving customer dynamics
Design and operationalize structured workflows for KOL onboarding, readiness assessment, and activation — defining clear criteria and processes for transitioning KOLs from development into active deployment
Build and maintain activation playbooks that enable consistent, high-quality KOL deployment across program types, geographies, and account segments
Develop scalable mechanisms to ensure faculty remain current on messaging, competitive positioning, and evolving commercial priorities including training touchpoints, content updates, and readiness checkpoints
Maintain a structured view of overall faculty capacity and availability to inform field planning and program scheduling
Expand activation models beyond procedural education to include practice optimization, patient pathway management, real-world evidence dissemination, and operational best practice sharing where appropriate
Build and manage the intake, prioritization, and routing processes for peer-to-peer engagement requests across the field organization — ensuring the right KOL is matched to the right program at the right time
Develop consistent operational frameworks for educational roundtables, peer-to-peer engagements, co-marketing opportunities, and virtual education pathways — which the Programs Manager then executes against
Own or co-own the systems and tools that support KOL management, engagement tracking, request workflows, and program utilization visibility across the commercial organization
Evaluate and make recommendations on longer-term platform and system needs — including Salesforce configuration, the Hub, and third-party KOL management solutions — in partnership with commercial operations
Partner cross-functionally to organize, activate, and scale real-world clinical, operational, and economic insights that support physician education, practice optimization, and utilization growth
Work with downstream marketing and the Programs Manager to ensure best practice content is current, field-ready, and consistently applied across peer-to-peer programs — without owning content production for individual programs
Develop distribution mechanisms for best practices that extend beyond traditional sales channels to support broader adoption across the customer base
Identify opportunities to systematize field learnings from program execution — working with the Programs Manager to capture and operationalize what is working
Build and evolve a scalable operating model for peer-to-peer engagement that ensures KOL resources are deployed effectively across educational, commercial, and strategic business priorities
Define data standards and CRM/system requirements for KOL engagement tracking — ensuring that program-level participation data captured by the Programs Manager flows into a consistent, reportable ecosystem view
Partner with analytics and commercial operations to develop attribution models and ROI tracking for peer-to-peer investments
Coordinate with internal operations on KOL onboarding workflows and contracting infrastructure; support FMV process design and compliance standards in partnership with legal and the Programs Manager
Identify trends and insights that can optimize educational investment decisions and scale what is working across the business
Qualification
Required
Bachelor's degree in business, life sciences, marketing, or a related field
8-10+ years of experience in medical device, pharmaceutical, or life sciences commercial operations, marketing, or KOL/HCP engagement
Demonstrated experience building or managing KOL programs, peer-to-peer education infrastructure, or commercial education operations
Strong operational orientation with experience designing intake workflows, prioritization frameworks, and cross-functional coordination processes
Proven ability to work with CRM systems, KOL management tools, or commercial operations platforms (e.g., Salesforce, Veeva, or equivalent)
Excellent project management and organizational skills with the ability to manage multiple workstreams simultaneously
Strong interpersonal and communication skills; ability to work credibly with field teams, senior commercial leaders, and physician faculty
Preferred
Experience in surgical or capital equipment commercial environments
Familiarity with FMV compliance processes and HCP contracting workflows
Experience supporting real-world evidence collection or clinical data dissemination initiatives
Exposure to ROI attribution modeling or commercial analytics for educational or marketing programs
MBA or advanced degree
Company
PROCEPT BioRobotics
PROCEPT BioRobotics is a surgical robotics company that develops water-based robotic systems for prostate surgery.
501-1000 employees
H1B Sponsorship
PROCEPT BioRobotics has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
9%
Represents job field similar to this job
Management and Executive
Engineering and Development
Legal and Compliance
Trends of Total Sponsorships
*2026 (13)
2025 (24)
2024 (6)
2023 (27)
2022 (16)
2021 (4)
2020 (2)
Funding
Current Stage
Public CompanyTotal Funding
$820.34MKey Investors
CIBC Innovation BankingFidelityViking Global Investors
2024-10-29Post Ipo Secondary· $175M
2023-08-01Post Ipo Equity· $150M
2022-10-10Post Ipo Debt· $52M
Leadership Team
Mohan F. Sancheti
Vice President Operations
Recent News
2026-06-18
2026-06-11
Medical Device Network
2026-05-30
Company data provided by crunchbase