Harborview Medical Center · 1 month ago
Senior Marketing, Communications & Outreach Specialist
Harborview Medical Center is a comprehensive healthcare facility dedicated to providing specialized care. They are seeking a Senior Marketing, Communications & Outreach Specialist to lead marketing and outreach functions for the Behavioral Health Institute, focusing on managing communications systems and digital platforms to enhance engagement and information dissemination.
Hospital & Health Care
Responsibilities
Plan and execute marketing, communications, and outreach activities for the King County Crisis Training Academy (KC-CTA) and other Behavioral Health Institute (BHI) and related initiatives in collaboration with leadership
Develop, edit, and manage communications and outreach materials for trainings, conferences, webinars, and workforce initiatives
Manage content across digital platforms (email, webpages, outreach materials), ensuring consistent messaging, tone, branding, and accessibility
Coordinate outreach efforts to drive participation and engagement across behavioral health and social service systems
Maintain and update webpages using Content Management System tools (e.g., WordPress), ensuring accuracy and alignment with institutional branding guidelines
Manage Learning Management Software content, including course updates, announcements, and learner experience; develop asynchronous materials using authoring tools (e.g., Articulate Rise 360)
Collaborate with project staff and subject matter experts to produce, format, and maintain training and educational content
Manage email campaigns (e.g., Mailchimp), including list management, scheduling, and performance tracking; develop targeted communications for diverse audiences
Coordinate production, organization, and publication of video and multimedia content (e.g., YouTube, Vimeo), ensuring accessibility standards (captioning, transcripts) and quality
Design and administer surveys and evaluation tools (e.g., REDCap) and analyze engagement metrics
Prepare reports, summaries, and briefing materials on communications, outreach, and participation outcomes for leadership and stakeholders
Qualification
Required
Bachelor's degree in communications, marketing, public health, behavioral health, education, or a related field; or an equivalent combination of education and experience
Minimum of five (5) years of experience in marketing, communications, digital content, outreach, or related roles
Experience managing and executing communications and outreach activities across multiple platforms (e.g., email, web, LMS, social media, and video)
Experience managing email marketing platforms such as Mailchimp, including campaign development, audience segmentation, and performance tracking
Experience managing and maintaining webpages using content management systems such as WordPress
Experience managing or maintaining learning management systems (LMS) and/or developing digital learning content
Experience coordinating and managing video content workflows, including editing, uploading, and maintaining content across platforms such as Vimeo or YouTube
Experience coordinating production of captions and transcripts to meet accessibility standards
Experience developing or managing surveys and evaluation tools using platforms such as REDCap or similar systems
Strong written and verbal communication skills, including the ability to communicate clearly and professionally with diverse internal and external stakeholders
Demonstrated ability to work independently, prioritize competing demands, and exercise professional judgment in managing communications workflows and deadlines
Demonstrated ability to manage multiple concurrent projects while maintaining accuracy, organization, and attention to detail
Demonstrated ability to apply trauma-informed and culturally responsive practices across communications and outreach efforts
Equivalent experience may substitute for degree requirement
Company
Harborview Medical Center
In 1877, Harborview was founded as the six-bed King County Hospital in South Seattle.
Funding
Current Stage
Late StageLeadership Team
Recent News
Business Journals
2022-09-16
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