Life360 · 3 weeks ago
Director, International Commercialization Strategy
Life360 is a leading mobile app company focused on keeping families connected and safe. They are seeking a Director of International Commercialization Strategy to lead monetization and growth strategies for their international business, collaborating with various teams to ensure commercial success in diverse markets.
AppsFamily & CareAndroidFamilyMobileMobile Apps
Responsibilities
Develop an integrated monetization strategy across International markets, including Europe, Latin America, Asia, Australia, and New Zealand
Build monetization frameworks and market-specific playbooks for evaluating product readiness and investment prioritization, that translate into actionable go-to-market launch decisions
Partner with Finance and the GM to model scenario analyses, TAM, ARPU sensitivity, and unit economics that directly inform investment cases
Act as the primary commercial strategy partner to the GM of International, helping sharpen priorities, stress-test initiatives, and connect product and commercial decisions
Collaborate across product, growth, marketing, partnerships, and the broader Commercial Strategy team to ensure commercial logic is embedded in everything the International OG ships or invests in
Partner with the Ads and Devices OGs to define the on-ramp for bringing the full Life360 commercial stack to International markets
Define and maintain the KPI framework for International commercial performance, including leading indicators that flag when markets are (or are not) on track
Establish an operating cadence for performance visibility, including dashboards, business reviews, and early-warning signals for course corrections
Track the ROI of commercial bets and bring structured post-mortems when investments underperform
Partner with and influence the CRO and executive team on international commercial strategy, translating complex market dynamics into clear strategic direction and driving alignment across the organization
Operate with influence across a matrixed organization, rallying engineering, product, marketing, and finance behind a shared commercial vision for International
Qualification
Required
high-growth consumer apps or consumer technology businesses
Proven ownership of pricing and monetization strategy, ideally including experience adapting or designing models for non-US markets with meaningfully different customer economics
Strong financial and analytical foundation with hands-on experience building advanced models (unit economics, LTV, CAC, ARPU sensitivity, TAM, elasticity) that directly inform investment decisions
Deep experience partnering cross-functionally, including with Product, Product Marketing, Finance, Growth, and Engineering, to translate strategy into execution
Exceptional first-principles thinker who synthesizes incomplete data, challenges assumptions, and develops clear points of view in ambiguous, fast-moving environments
Strong operator mindset: comfortable moving between long-range strategy and near-term performance management, QBR prep, KPI design, and operating cadence
Executive-level communication skills, with experience creating crisp narratives for senior leadership and GMs
Trusted advisor profile: someone who pressure-tests plans constructively, rallies teams toward clarity, and balances skepticism with momentum
Preferred
Experience with consumer mobile apps at scale (tens of millions of MAU) is a strong plus
Exposure to subscription, partnership, and alternative monetization models (microtransactions, telco, data products, ad-supported tiers) is a plus
Benefits
Competitive pay and benefits.
Medical, dental, vision, life and disability insurance plans (100% paid for US employees). We offer supplemental plans for medical and dental for Canadian employees.
401(k) plan with company matching program in the US and RRSP with DPSP plan for Canadian employees.
Employee Assistance Program (EAP) for mental wellness.
Flexible PTO and 12 company wide days off throughout the year.
Winter and Summer Weeklong Synchronized Company Shutdowns
Learning & Development programs.
Equipment, tools, and reimbursement support for a productive remote environment.
Free Life360 Platinum Membership for your preferred circle.
Free Tile Products
Company
Life360
Life360 creates a mobile app for families that helps families feel closer together.
H1B Sponsorship
Life360 has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
2%
Represents job field similar to this job
Management and Executive
Engineering and Development
Product Management
Creatives and Design
Accounting and Finance
Customer Service and Support
Sales
Trends of Total Sponsorships
*2026 (6)
2025 (15)
2024 (22)
2023 (17)
2022 (21)
2021 (17)
2020 (7)
Funding
Current Stage
Public CompanyTotal Funding
$460.24MKey Investors
Bryant Stibel InvestmentsRegal Funds ManagementADT,Expansion Venture Capital
2025-06-03Post Ipo Debt· $320M
2022-11-21Post Ipo Equity· $33.04M
2021-06-29Post Ipo Equity· $2.1M
Leadership Team
Recent News
The Hollywood Reporter
2026-07-18
2026-07-16
Android Authority
2026-07-16
Company data provided by crunchbase