H&R Block · 1 week ago
VP, Marketing Operations
United States
Full-time
Remote
Director/Executive
$212K/yr - $318K/yr
15+ years expH&R Block is a leader in tax preparation and financial services, and they are seeking a Vice President of Marketing Operations. This role is responsible for overseeing marketing planning, budgeting, and resource allocation to drive operational excellence and ensure alignment with enterprise priorities.
ConsultingRetailAccountingService IndustryTax Preparation
Responsibilities
Lead the end‑to‑end annual marketing planning process (portfolio planning and operating cadence), ensuring consistency, rigor, and alignment to enterprise priorities across business units
Own marketing budget management, in partnership with Finance, including planning and forecasting with the marketing leaders to ensure accuracy and transparency
Serve as the primary marketing partner to enterprise governance, planning, and finance forums, ensuring alignment with organizational standards and priorities
Drive integrated marketing planning across business units, aligning strategies, timelines, resources, and investments into a cohesive enterprise plan and roadmap
Provide enterprise visibility into marketing capacity, utilization, and tradeoffs using data‑driven dashboards, KPIs, and OKRs to support prioritization and resourcing decisions
Define and govern marketing intake, workflow, prioritization using clear demand‑management and portfolio governance models, and sequencing to improve speed, clarity, and execution quality
Establish and oversee marketing project management standards to ensure delivery against commitments and timelines
Select, implement, and continuously improve marketing operations, work management, and planning platforms that scale across teams and business units
Own the enterprise marketing calendar, ensuring coordination, visibility, and deconfliction across teams and channels
Build, lead, and develop high‑performing teams that set modern, enterprise‑ready operating standards
Qualification
Required
Bachelor's degree in Business, Marketing, Operations, or a related field; MBA or advanced degree preferred (or equivalent progressive leadership experience)
15+ years of progressive marketing, operations, or enterprise planning experience
Deep expertise in marketing planning and operating models, including annual planning and integrated roadmaps
Proven ownership of complex marketing budgets, with accountability for forecasting, pacing, and transparency
Hands‑on experience building scalable workflows, tools, and governance frameworks
Strong cross‑functional partnership experience with Finance, Enterprise Planning, PMO, or governance teams
Executive‑level communication and influence skills, with the ability to translate complex scenarios into decision‑ready insights
Demonstrated success leading teams through organizational, process, or tooling change while maintaining delivery
Experience operating at enterprise scale, across multiple business units or portfolios
Proven people leadership experience, including building and developing leaders
Experience with work management and planning platforms (e.g., Workfront, Jira, Asana, Smartsheet, Planview, Adobe, Salesforce, Marketo, Sprinklr, Allocadia, Anaplan, or similar enterprise tools)
Familiarity with marketing financial management, portfolio planning, or capacity planning systems
Preferred
Strong background in capacity, resource, and workload planning
Demonstrated change leadership within large, complex organizations
5+ years of senior leadership experience leading managers or directors
Benefits
Qualifying associates can enroll themselves and/or their eligible dependents in medical and prescription drug coverage
Can participate in the H&R Block Retirement Savings Plan (401(k) Plan)
The Employee Assistance Program
(virtual) fitness center programs
The associate discount program
Are automatically enrolled in Business Travel Accident Insurance
Receive Associate Tax Prep benefit
Company
H&R Block
H&R Block is a tax solutions provider that offers tax returns, filings, and advisory services for individuals and businesses. It is a sub-organization of Ameriprise Financial.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-01-13IPO
Leadership Team
Curtis Campbell
President and CEO
Andy Phillips
Vice President - The Tax Institute at H&R Block
Recent News
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