aiEDU · 1 month ago
Sr. Marketing & Communications Lead
United States
Full-time
Remote
Senior Level, Lead/Staff
$125K/yr - $135K/yr
5+ years expaiEDU is a non-profit dedicated to ensuring students are prepared for a world where AI is prevalent. The Senior Marketing & Communications Lead will develop and manage aiEDU's content and media strategies to enhance reach and influence, collaborating with various stakeholders to communicate effectively and amplify the organization's narrative.
EducationPrimary EducationSecondary Education
No H1B
Hiring Manager
Alex Kotran
Responsibilities
Market aiEDU's products, services, and events: design and execute campaigns that drive partnerships, downloads, views, participation, and revenue across product and curricular launches, research releases and reports, advocacy milestones and policy moments, and events (e.g., AI Literacy Day, conferences, convenings)
Support aiEDU's growing partnership work with school districts and systems by helping reach and engage district leaders — building light-touch nurture journeys (e.g., email, LinkedIn, targeted content) that move district decision-makers from awareness to conversation
Create compelling content across channels — LinkedIn and Substack, web copy and campaign landing pages, blog posts and newsletters, press kits and one-pagers — and, increasingly, build the templates, prompt libraries, and AI-assisted workflows that let aiEDU produce that content faster and more consistently
Oversee end-to-end production of aiEDU Studios content, working with internal teams and vendors to keep output high-quality, on-brand, and aligned to strategic priorities — and build the production workflows (briefs, templates, repurposing pipelines) that turn each episode into clips, social, and written assets
Maintain editorial calendars, production timelines, and content workflows
Plan distribution and reuse up front: every flagship asset (report, episode, op-ed, launch) ships with a plan for how it will be promoted and repurposed across channels, rather than published once and left on its own
Grow aiEDU's owned audiences — Substack, newsletter, LinkedIn — against clear reach and engagement goals, not just a publishing cadence
Activate executive and staff voices, including aiEDU's leadership, as primary distribution channels, supporting executive-led content and amplification
Develop partner, funder, and ecosystem relationships as deliberate distribution paths for co-created and co-branded content
Position aiEDU and its leaders as the trusted, go-to authority on AI literacy and readiness — pitching and supporting earned media, podcasts, op-eds, and speaking opportunities, and maintaining media lists and relationships
Support the distribution of media advisories, briefing materials, and rapid-response communications as needed; prepare media activity reports
Build aiEDU's visibility in AI search and answer engines (AEO/GEO): structure content and original research so that tools like ChatGPT, Perplexity, Gemini, Google AI Overviews, and Claude cite aiEDU when people ask about AI in education
Help shape co-branded communications, announcements, and shared storytelling with partners and funders
Build and maintain the AI-first infrastructure behind the marketing function: reusable workflows, prompt libraries, brand-trained knowledge bases, templates, and lightweight tools that increase output and consistency
Identify where AI can responsibly automate or accelerate work (drafting, repurposing, reporting, monitoring) and where human judgment and creativity should lead
Document and steward MarCom standards so these systems are usable by the whole organization, not just the marketing team
Develop internal communications that keep staff informed and aligned on messaging, campaigns, and organizational priorities
Create centralized, on-brand MarCom materials and enable other teams to self-serve on presentations, meetings, and everyday communications using shared templates and the systems above
Draft talking points, briefs, and background materials for presentations and panels, advocacy meetings and policy conversations, and partner and funder engagements
Monitor media, policy, and education conversations relevant to AI and education, flagging opportunities for aiEDU to engage, and share insights with the Director to inform strategy
Own a practical measurement layer that tracks both traditional performance (reach, engagement, conversion, partnership pipeline) and AI-era visibility (how often aiEDU is cited or mentioned in AI-generated answers), and translate it into recommendations that shape what aiEDU does next
Qualification
Required
At least 5 years of experience in marketing, communications, and/or content development
Excellent verbal and written communication skills
Experience executing multi-channel communications campaigns with demonstrated, measurable outcomes
A hands-on AI power user: comfortable using AI tools daily and, ideally, building the prompts, workflows, or simple systems that make a team more productive
Comfort managing multiple projects and deadlines simultaneously
A strategic, collaborative, and creative thinker who can adapt and prioritize moment to moment
Working knowledge (not necessarily technical) of artificial intelligence and its intersection with the policy, ethical, workforce, and education landscapes
Proficiency in the use of communications and marketing tools, such as Mailchimp, Airtable, video editing software, MuckRack, etc
Preferred
Familiarity with the shift toward AI search and answer engines (AEO/GEO) and how organizations earn visibility in AI-generated answers
Benefits
Full health, dental, and vision coverage for you and any dependents
Life insurance
Short-term and long-term disability insurance
Flexible work hours and location
15 annual organization holidays and flexible paid time off
Up to 16 weeks of paid parental leave
A generous annual stipend for home office expenses and professional development
401k match of 4% vested immediately
Company
aiEDU
The AI Education Project (aiEDU) is a 501 (c)(3) non-profit devoted to making sure that all students are ready to live, work, and thrive in a world where AI is everywhere.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$1.2MKey Investors
Google.orgPatrick J. McGovern FoundationTechstars Workforce Development Accelerator
2026-06-24Grant
2023-11-28Grant· $1M
2022-11-07Pre Seed
Leadership Team
Alex Kotran
Co-Founder & CEO
Cristina Nowak
Chief Learning Officer
Recent News
2026-06-25
Company data provided by crunchbase