AccessWave · 1 month ago
SEO Strategist
United States
Full-time
Remote
Senior Level
$62K/yr - $62K/yr
5+ years expAccessWave is a multi-channel digital marketing services agency focused on growing clients' businesses. They are seeking an SEO Strategist to develop comprehensive SEO strategies that enhance website visibility and drive organic growth.
Property & Casualty InsuranceHuman ResourcesHealth InsuranceCommercial InsuranceEmployee BenefitsLife Insurance
Responsibilities
Conduct in-depth keyword research to identify high-impact opportunities aligned with business goals and user intent
Optimize website content, metadata, and HTML elements to improve search engine rankings and enhance user experience
Implement technical SEO best practices, including site speed optimization, mobile responsiveness, structured data markup, and crawlability improvements
Manage and analyze SEO tools such as Google Search Console, Google Analytics, Adobe Analytics, and specialized SEO platforms to monitor performance metrics and identify areas for improvement
Develop and execute link-building strategies to increase domain authority through quality backlinks
Collaborate with content creators, web developers, and social media teams to ensure SEO best practices are integrated across all digital channels
Utilize web analytics insights to refine strategies, track KPIs, and report on campaign effectiveness regularly
Conduct competitive analysis to stay ahead of industry trends and adapt strategies accordingly
Support e-commerce initiatives by optimizing product pages, metadata, and conversion pathways for maximum sales impact
Manage content management systems such as WordPress, ensuring consistent SEO standards are maintained across all web properties
Qualification
Required
Bachelor's degree
5 years of proven experience in developing successful SEO strategies for diverse industries with a strong understanding of search engine algorithms and ranking factors
Proficiency in HTML, CSS, JavaScript, and other web development fundamentals necessary for technical SEO enhancements
Hands-on experience with SEO tools including Google Search Console, Google Analytics, Adobe Analytics, SEMrush or Ahrefs, and Google Tag Manager
Solid knowledge of content management systems like WordPress or similar platforms
Expertise in keyword research techniques using industry-standard tools to identify high-value opportunities
Familiarity with conversion optimization principles to improve website performance and user engagement
Strong understanding of web analytics for tracking user behavior and campaign success metrics across digital marketing channels including SEM and social media management
Ability to implement metadata strategies that enhance search visibility while maintaining brand consistency
Excellent communication skills with the ability to explain technical concepts clearly to non-technical stakeholders
Preferred
Knowledge of e-commerce platforms and best practices for product page optimization is a plus
Benefits
Medical, Dental, and Vision coverage
Basic and Voluntary Life Insurance
401k
Parental leave
Flexible spending account
Fully remote
Company
AccessWave
AccessWave offers insurance brokerage, benefits consulting, and professional networking events for businesses.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Bill Williams
Founder & CEO
Company data provided by crunchbase