Perelel · 1 month ago
Social Media Coordinator
United States
Full-time
Remote
Entry Level
1+ years expPerelel is an OB/GYN-founded women's health company focused on delivering clinically-informed supplements for women. The Social Media Coordinator will be responsible for scaling Perelel's organic presence across various platforms through content creation and managing creator operations.
BiotechnologyWellnessHealthcareLife ScienceRetailDietary SupplementsHealth Care
Hiring Manager
Becky Kong
Responsibilities
Produce social-first content across Instagram and TikTok (Reels, carousels, Stories, and TikTok-native formats) that feels platform-native, not repurposed
Shoot and edit short-form video content on iPhone, including on-camera content, product demos, lifestyle footage, and behind-the-scenes moments
Be comfortable and confident on camera. This role includes appearing in content as a relatable voice for the brand alongside the broader social team
Develop and contribute to recurring content series and evergreen formats that build audience habit and expectation
Concept and pitch new content ideas regularly, not just execute on what's handed to you
Adapt brand campaigns for social with a creator-native sensibility, translating polished brand assets into thumb-stopping feed content
Stay ahead of platform trends, audio trends, and cultural moments relevant to our audience (millennial and Gen-Z women, 24–35+) and bring ideas proactively
Source, vet, and onboard creators for Perelel's organic creator network, identifying women who authentically align with the brand across pregnancy, motherhood, women's health, perimenopause and general wellness
Write and manage creative briefs that give creators enough direction to stay on-brand without killing authenticity
Own the end-to-end creator workflow: outreach, contracting, briefing, content review, feedback, asset collection, and performance tracking
Build and maintain a creator database organized by niche, audience, lifecycle stage, content style, and past performance
QC all incoming creator content against brand guidelines, compliance requirements, and platform best practices before it goes live
Manage creator relationships with warmth and professionalism. These are long-term partnerships, not one-off transactions
Track creator content performance and surface insights on what's working, who's delivering, and where to double down
Support day-to-day community management across platforms, responding to comments and DMs in the brand voice with speed and care in partnership with our CX team
Assist with content calendar management, scheduling, and publishing
Pull and organize performance data to support weekly and monthly reporting
Coordinate with the in-house Creative team and freelance designer on asset delivery timelines
Support campaign launches, product drops, and brand activations with real-time social coverage
Qualification
Required
1-2 years of experience in social media and content creation, ideally in DTC, wellness, beauty, or women's health
You are a content creator first. Your portfolio includes Reels, TikToks, and carousels you've personally shot, edited, and published. This is the core of the role
You're comfortable and natural on camera
You have experience sourcing and managing creators or UGC contributors. You know what a good brief looks like and why most brand briefs fail
You're organized and operationally sharp
You can move fast without sacrificing quality. Startup pace means same-day turnarounds happen, and you're comfortable with that
You're a clear, concise communicator, with creators, with internal teams, and in the content itself
You have taste. You know the difference between content that looks like a brand ad and content that feels like it belongs in someone's feed. You lean toward the latter
Preferred
Familiarity with the supplement, prenatal, or women's health space. Not required, but you'll ramp faster if you already understand the audience
Company
Perelel
Perelel is a biotech company that offers supplements designed for various stages of a woman's reproductive life cycle.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$41.7MKey Investors
Selva Ventures,Unilever Ventures,Willow Growth PartnersUnilever Ventures
2025-11-20Series A· $27M
2025-11-13Series Unknown· $4M
2024-02-01Series A· $6M
Leadership Team
Banafsheh Bayati
Co-Founder
Recent News
2026-03-01
vcnewsdaily.com
2025-11-21
Company data provided by crunchbase