MoveOn · 1 month ago
Senior Director of Digital Membership Strategy
United States
Full-time
Remote
Director/Executive
$155K/yr - $155K/yr
8+ years expMoveOn is a people-powered force for progress, and they are seeking a Senior Director of Digital Membership Strategy to lead their member-facing digital communications. This role involves developing and executing data-driven digital communication strategies across various channels to engage and grow their membership while aligning with organizational goals.
Social MediaNon ProfitCommunities
No H1B
Responsibilities
Oversee, develop, and execute comprehensive and data-driven digital communication strategies across email, SMS, and web channels, in service of member engagement, growth, impact, and narrative goals
Be in tune with the work happening at MoveOn and with what’s happening in the world, building cross-channel member communication arcs that are timely, resonant, relevant, and consistent with MoveOn’s brand
Establish and enforce best practices for cross-channel collaboration, ensuring a consistent narrative and messaging across email, SMS, and web channels, as well as consistency and integration with social media and advertising efforts
Implement and manage robust tracking systems, working with the Analytics team to discover and build key membership insights and performance metrics across email, SMS, and web channels
Provide regular reports with actionable insights to organizational leadership and key stakeholders
Represent MoveOn in broader movement convenings, participating in cross-organizational and industry communities of practice, and bringing and sharing insights to invest in the growth and learning of ourselves and our peers
Manage a team of email, mobile, and web channel strategists, fostering a culture of collaboration and innovation aligned with MoveOn’s goals and mission. Ensure ongoing leadership and career growth of the team, and manage budget and staff resourcing
Oversee cross-organizational processes for evaluating the impact of digital strategies on MoveOn’s goals, providing a holistic view of organizational impact and member engagement through comprehensive reporting and analysis
Qualification
Required
8 years of experience in digital communications and strategy, with the ability to craft compelling and impactful program strategy for online audiences
5 years of managerial experience, with a proven track record of motivating a cross-functional team of digital strategists
5 years of experience in issue-based or political advocacy
Proven track record in fostering collaboration among cross-functional teams, ensuring a unified approach to achieve common goals
Proficiency in implementing and managing robust tracking systems to monitor and analyze digital metrics, with a focus on data-driven decision-making
Preferred
Be an active consumer of news, politics, and digital best practices. You love knowing what's going on, connecting people to what matters, and measuring the impact of your work
Be an excellent manager of cross-functional teams and projects
Have a strong ability to build strategies that tell stories of impact that engage people, both in individual messages and in arcs of communications over time
Be a strong and consistent editor for brand, voice, clarity, and narrative
Be skilled and thoughtful regarding nuanced communication related to race, gender, class, and other aspects of identity in your internal and external communications
Be fluent with tools to manage email, shortcode and 10dlc SMS, websites, and analytics for each (ActionKit, Action Network, Mobile Commons, Strive/Ascend, Spoke, Prompt.io, Wordpress, or similar)
Benefits
Monthly home office subsidy
Internet and phone subsidy of $2,100 annually
Health and wellness subsidy of $900 annually
Medical, dental, and vision benefits, which are free to employees and children of employees (spouses or domestic partners can be added at a subsidized rate)
Employer-paid premiums for life insurance
Four weeks accrued paid vacation time per year, prorated for the period that you work
18 weeks of paid parental leave (birth, adoption, foster care placement of a child)
10 days accrued paid sick time prorated for the period that you work
Paid family medical leave
8 staff holidays and 6 floating holidays
5% contribution to your 401(k) after six months of employment
$1000 in professional development budget each year for each staff member
Company
MoveOn
MoveOn elevates the voices and power of real people in the political process.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$6.2M2003-09-17Grant· $6.2M
Recent News
2025-04-07
Chicago Tribune
2025-04-06
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