pureIntegration · 2 weeks ago
CRM Business Analyst (Salesforce)
United States
Full-time
Remote
Mid Level
3+ years exppureIntegration is a technology consulting firm with 22 years of experience servicing Fortune 100 clients headquartered in the DC area. They are looking for a CRM Business Analyst to support CRM Operations by translating sales needs into structured requirements and executing CRM enhancements across global markets.
Enterprise SoftwareInformation TechnologySoftwareCRM
No H1B
Responsibilities
Gather, validate, and document business requirements from regional teams, translating local market needs into structured, scalable enhancement requests
Maintain the CRM workflow documentation library, ensuring it reflects current system state and is accessible to field teams and stakeholders
Support the development and maintenance of CRM policies and governance documentation
Serve as a day-to-day operational resource for CRM workflow execution, supporting the vendor operations team and handling escalated issues requiring deeper system knowledge
Assist in the administration and configuration of CRM workflows, fields, and integrations under the direction of the CRM Operations Manager
Monitor data quality, flag anomalies, and support the resolution of CRM data integrity issues across regions
Analyze seller behavior and CRM utilization data to identify friction points, adoption gaps, and opportunities to improve workflow effectiveness
Build and maintain reports and dashboards that surface CRM performance metrics for operational and leadership audiences
Support pre- and post-launch analysis for CRM enhancements, measuring adoption and impact against defined success metrics
Partner with regional teams to understand local workflows and surface patterns that can be codified into global solutions
Coordinate with readiness and enablement teams on the rollout of CRM updates, supporting training materials and field communications
Participate in sprint reviews, UAT cycles, and release planning with the Product & Technology team
Qualification
Required
3–5 years of experience in sales operations, revenue operations, business analysis, or a related function in a media, technology, or high-growth environment
Hands-on experience with SFDC — including reporting, workflow configuration, and data management
Strong analytical skills with the ability to work with large datasets, identify trends, and present findings clearly to non-technical audiences
Proven ability to gather and document business requirements and translate them into actionable, structured specifications
Excellent written and verbal communication skills; comfortable working across time zones with global stakeholders
Detail-oriented with strong project management instincts — able to manage multiple workstreams simultaneously without dropping threads
Comfortable with ambiguity and the hands-on nature of building operations in a scaling environment
Preferred
Familiarity with sales methodologies and how CRM systems support the end-to-end seller workflow is a plus
Benefits
Limited benefits such as health insurance
Professional development
Training
Referral bonus program
Wellness program
Company
pureIntegration
pureIntegration is an information technology company providing system integration solutions.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Clayton LiaBraaten
President
Recent News
EIN Presswire
2025-03-01
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