Sigma · 1 day ago
Sr. Product Marketing Manager, Sigma Apps
Sigma is an AI Apps and agentic analytics platform built on the cloud data warehouse, enabling business and technical teams to explore live data, build intelligent applications, and automate workflows. The Sr. Product Marketing Manager, Sigma Apps will develop and execute go-to-market positioning, support product launches, influence the product roadmap, and create sales enablement and customer-facing content for Sigma Apps.
Big DataArtificial Intelligence (AI)Cloud ComputingElectronicsSoftwareAnalyticsBusiness IntelligenceCloud Data ServicesComputer
Comp. & BenefitsUnicorn with $3B valuation
Responsibilities
Develop and maintain positioning and messaging for Sigma Apps including no-code app building, AI-assisted workflow automation, embedded analytics, and apps built with external coding agents working closely with the Director of Product Marketing, Apps and the Product team
Support new feature launches and capability expansions, coordinating across product, design, marketing, and sales to bring new capabilities to market clearly and effectively
Work closely with Product and Engineering to deeply understand and influence the Sigma Apps roadmap bringing market, customer, and competitive insights that help shape and prioritize it
Partner with sales reps and the Enablement team to understand what's working in the field and use those insights to sharpen messaging, update battlecards, and improve enablement materials
Partner with the Enablement team to build and maintain sales enablement content solution briefs, pitch decks, use case guides, competitive comparisons, and discovery question frameworks that help the field confidently sell Sigma Apps
Build and maintain competitive analysis and battlecards for the no-code/low-code, embedded analytics, and enterprise application development space
Write and contribute to thought leadership content, blog posts, and customer-facing collateral that educate the market on Sigma's App vision
Develop customer-facing case studies and proof points that demonstrate the business impact of building with Sigma Apps
Qualification
Required
3+ years of product marketing experience in B2B enterprise software, with a preference for experience in enterprise application software or application development tools
Working knowledge of the enterprise application development landscape including how IT, data engineering, and operations teams evaluate and procure platforms
Ability to translate complex product capabilities into clear, compelling value narratives that resonate with both technical and business buyers
Strong skills in creating sales enablement content you know what reps actually use in the field, and you create materials that reflect real buyer conversations
Experience with win/loss analysis, customer interviews, and translating buyer insights into sharper messaging
A data-driven mindset you use win/loss data, pipeline metrics, and customer feedback to continuously improve your work
Comfort operating in a fast-paced, high-growth startup environment where priorities can shift quickly
Note:** We have an in-office work environment in all our offices in SF, NYC, London and Sydney. All roles have a 25% travel expectation unless explicitly stated otherwise
Preferred
Familiarity with the cloud data platform, BI, or analytics ecosystem is a plus
Benefits
This role is eligible for stock options
Equity
Generous health benefits
Flexible time off policy. Take the time off you need!
Paid bonding time for all new parents
Traditional and Roth 401k
Commuter and FSA benefits
Lunch Program
Dog friendly office
Company
Sigma
AI apps and analytics platform for cloud data warehouses.
Funding
Current Stage
Late StageTotal Funding
$725.3MKey Investors
Princeville CapitalAvenir,Spark CapitalD1 Capital Partners,XN
2026-05-18Series E· $80M
2024-05-16Series D· $264M
2021-12-16Series C· $300M
Leadership Team
Mike Palmer
Chief Executive Officer
Rob Woollen
CTO / Co-founder
Recent News
2026-09-26
2026-06-22
Company data provided by crunchbase