OPEX Fitness · 4 weeks ago
Performance Creative Lead
United States
Full-time
Remote
Lead/StaffOPEX Fitness is dedicated to raising the value of the fitness coach and is seeking a Performance Creative Lead. This role involves owning the visual identity across multiple brands, ensuring that the brand aesthetic aligns with product quality, and driving engagement through creative design and marketing efforts.
WellnessFitness
Hiring Manager
Kandace Hudspeth
Responsibilities
The visual world of three brands
The visual identity for OPEX, CoachRx, and LearnRx, and an AI-enabled design system the whole team builds on
Social-first creative that wins organically and scales into paid
Website visual identity and on-page conversion (we build in Framer)
The visual world of our email strategy and four core brand newsletters
Campaigns, co-developed with the CMO from concept through full asset system
Event and experiential creative for OPEX Live
The brand standard across everything we put into the world
Qualification
Required
Are genuinely both: a brand and design-system thinker and a performance creative with numbers to show for it
Have built or owned a design system others used day to day
Read performance data and let it shape what you make next
Use AI creative tooling to scale output without lowering the standard
Design hands-on across web, social, email, and events
Can take strategic direction and return a visual world, then defend it with reasoning
Portfolio required
Preferred
Framer experience is a plus, or you'll learn it fast
Company
OPEX Fitness
On-Site Training, and Coaching Education.
Founded in 1999
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Carl Hardwick
Chief Executive Officer
Kandace Hudspeth
Chief Marketing Officer
Company data provided by crunchbase