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Content Data Analyst/Researcher jobs in United States
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McGraw Hill · 2 weeks ago

Content Data Analyst/Researcher

McGraw Hill is the leading provider of digital and print educational resources, and they are seeking a Content Data Analyst & Researcher for their Higher Education team. This role involves providing analytical rigor and market intelligence to drive evidence-based content decisions and optimizing data-driven content through collaboration and research initiatives.
EducationPublishingEdTechE-Learning
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Responsibilities

Conduct structured curriculum, market, and competitive research across relevant disciplines, analyzing course structures, learning objectives, topic coverage, industry trends, competitor offerings, pricing, formats, go-to-market strategies, product-market fit indicators, and emerging developments in education, academia, professional fields, and educational technology to identify opportunities, gaps, and future curriculum needs
Build, maintain, and continuously improve organized research repositories, knowledge bases, content management systems, documentation standards, tagging taxonomies, competitive matrices, trend logs, watchlists, and tracking tools that support scalable operations, AI content ecosystems, prompt development, content accuracy verification, benchmarking, governance standards, and accessible knowledge sharing
Synthesize and integrate secondary research, primary research, customer feedback, sales data, platform analytics, instructor input, and market intelligence into actionable insights, curriculum recommendations, product proposals, curricular spines, topic hierarchies, investment cases, ROI analyses, and data-driven recommendations that inform portfolio strategy, content planning, and new product development
Design, maintain, and analyze data collection frameworks, dashboards, QA metrics, content performance indicators, learner engagement trends, quality measures, production velocity data, and dynamic content delivery signals to identify improvement opportunities, measure production impact, support evergreen content updates, and enable AI-driven optimization
Plan, facilitate, and analyze customer research initiatives—including focus groups, user research sessions, discussion guides, surveys, research instruments, synthesis frameworks, and ongoing feedback repositories—while building relationships with educators, learners, partner institutions, and stakeholders to capture longitudinal insights and ensure product decisions reflect real user needs
Collaborate closely with the Curriculum Strategy Manager, Content QA Specialist, Pod leadership, and cross-functional stakeholders within an agile environment to communicate research progress and findings, adapt priorities and methodologies, improve workflows and processes, leverage AI tools and emerging research techniques, maintain expertise in analytics and automation technologies, and demonstrate a continuous improvement and fail-fast learning mindset

Qualification

Data AnalysisMarket ResearchContent AnalyticsQualitative ResearchQuantitative ResearchData VisualizationTableauPower BISecondary Market ResearchCompetitive AnalysisIndustry Trend TrackingInvestment Case DevelopmentROI AnalysisDocumentation SystemsDatabasesCMS/DAM PlatformsContent Tagging SystemsTaxonomiesContent MetadataLearning Object AnalyticsAI-driven Content EcosystemsFocus Groups FacilitationUser InterviewsStakeholder EngagementEdTechEducational PublishingCurriculum DevelopmentAgile Project Environments

Required

Bachelor's degree (or equivalent experience) in Data Science, Research Methods, Education, Business Analytics, Information Science, Communications, or a related field
3+ years of experience in data analysis, market research, content/learning analytics, and conducting qualitative and quantitative research, including synthesizing findings and communicating actionable insights
Strong analytical and technical skills, including proficiency with data visualization and analytics tools (e.g., Tableau, Power BI)
Experience with secondary market research, competitive analysis, industry trend tracking, and the ability to contribute to investment case development and ROI analysis
Demonstrated experience maintaining documentation systems, databases, content repositories, CMS/DAM platforms, content tagging systems, taxonomies, content metadata, learning object analytics, and familiarity with AI-driven content ecosystems
Excellent written, verbal, and presentation skills, with the ability to communicate complex data to non-technical audiences
Experience or familiarity with higher education, EdTech, educational publishing, curriculum development, agile or iterative project environments
Strong ability to manage multiple workstreams in ambiguous, fast-paced settings while leveraging AI tools to enhance research and analysis workflows

Preferred

Advanced degree in a relevant discipline

Benefits

A full range of medical and/or other benefits may be provided, depending on the position offered

Company

McGraw Hill

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We are a leading global education company that partners with millions of educators, learners and professionals around the world.

Funding

Current Stage
Public Company
Total Funding
unknown
Key Investors
Platinum Equity,Vector Capital
2025-07-24IPO
2021-09-30Private Equity
2012-11-29Acquired

Leadership Team

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Lloyd Waterhouse
CEO & President
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Nicolas Thiery
ALEKS Chief Technology Officer
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Company data provided by crunchbase