ŌURA · 1 week ago
Paid Social Specialist (US)
United States
Full-time
Remote
Mid Level
$94K/yr - $110K/yr
2+ years expŌURA is seeking a detail-oriented and performance-driven Paid Social Specialist to support the execution and optimization of their paid social programs. The role focuses on campaign setup, optimization, testing, and performance analysis across various social media platforms.
Consumer GoodsHealthcareElectronicsWellnessConsumer ElectronicsHealth CareWearables
Responsibilities
Build, launch, and optimize campaigns across Meta, TikTok, and other social platforms (e.g. Reddit, Pinterest, Snapchat, etc)
Manage audience targeting, budget allocation, creative trafficking, and campaign structure to drive efficient growth
Conduct ongoing performance monitoring and implement daily/weekly optimizations
Support structured testing across creative variations, audiences, placements, and bidding strategies
Analyze performance trends (CTR, CVR, CAC) to uncover optimization opportunities that support both channel performance and regional campaign objectives
Partner with Creative to provide data-informed feedback on messaging, formats, and content iterations
Ensure accurate tracking, pixel implementation, product catalog hygiene, CAPI integrations, and event configuration
Maintain clean account structure and campaign documentation
Support audience uploads, exclusions, and segmentation strategies
Monitor and report on key metrics including CAC, CVR, engagement rates, and spend pacing
Translate performance data into clear insights and recommendations for both media and regional stakeholders in weekly, monthly, and quarterly reporting
Partner with analytics and channel leads to connect platform results with business outcomes through advanced measurement (e.g. Brand Lift Studies, MMM, Incrementality)
Collaborate with paid social lead, paid media generalists, and regional marketing stakeholders to ensure cohesive cross-channel strategy
Work closely with agency partners to ensure high-quality execution and optimization rigor
Qualification
Required
2-3+ years of hands-on experience managing paid social campaigns (Meta and TikTok required)
Strong understanding of campaign structure, audience targeting, creative testing, and performance optimization
Experience running performance-focused paid social ads for omnichannel consumer brands
Comfort analyzing data and translating performance metrics into optimization actions
Detail-oriented, highly organized, and comfortable operating in-platform daily
Strong collaboration skills and ability to thrive in a fast-paced environment
Preferred
Pinterest, Reddit, Snapchat preferred
Benefits
Equity packages
Health, dental, vision insurance, and mental health resources
An Oura Ring of your own plus employee discounts for friends & family
20 days of paid time off plus 13 paid holidays plus 8 days of flexible wellness time off
Paid sick leave and parental leave
Amazing culture of collaborative and passionate coworkers
Company
ŌURA
Oura is an award-winning, fast-growing startup that helps people get up close and personal with their health.
501-1000 employees
H1B Sponsorship
ŌURA has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
8%
Represents job field similar to this job
Marketing
Engineering and Development
Management and Executive
Product Management
Creatives and Design
Sales
Trends of Total Sponsorships
*2026 (7)
2025 (2)
2024 (6)
2023 (4)
2022 (3)
2021 (3)
Funding
Current Stage
Late StageTotal Funding
$1.5BKey Investors
Eli LillyFidelityDexcom,Fidelity
2026-07-15Corporate Round
2025-10-14Series E· $900M
2025-09-22Debt Financing· $250M
Leadership Team
Thomas Hale
Chief Executive Officer
Sean Brecker
Chief Financial Officer
Recent News
Business Insider - Lo último
2026-08-09
2026-08-07
Company data provided by crunchbase