39 applicants

Company

Original Job Post

Amazon · 5 days ago

Acquisition Marketing Manager

Austin, TX

Full-time

Onsite

Mid Level

2+ years exp

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Responsibilities

Campaign Creation and Deployment: To develop, execute, and maintain high-impact multi-touch Onsite campaigns that inspire consumers and drive business customers acquisition. They will work with tech and non-tech Managers to build programs, content, and landing pages, and usher them through translations to ensure the timely launch across marketplaces.

Maintain Campaign Health: The Acquisition Marketing Manager will build and monitor reports across active campaigns to ensure they are functioning properly and will deep dive into issues affecting program health.

Establish Best Practices and Drive Channel Consistency: The Marketing Manager will have visibility across all acquisition programs and will work to drive best practices and consistency within the team. Additionally, this role will also serve as the liaison with Amazon Business central Onsite Marketing Team to ensure alignment with Amazon-wide standards and best practices.

Stakeholder Collaboration: Collaborates with local marketing Managers, the WW Onsite Marketing Team, and other internal stakeholders to create customer obsessed experiences for Amazon Business customers.

Develop and optimize a rapid experimentation plan. Test and refine new approaches to reach and engage key prospect audiences.

Work at both the strategic and tactical level to champion bold, creative ideas.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Marketing ExperienceCross-Functional ProgramsMarketing CampaignsIdea PresentationMarketing Performance ManagementExternal Partner ManagementData AnalysisMetric MeasurementAnalytical ReportingExcelTableauDigital MarketingCustomer AcquisitionCRM Tools/B TestingContent CreationAsset BuildingSQL

Required

2+ years of professional non-internship marketing experience

Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion

Experience presenting ideas to various levels of an organization to gain support for initiatives

Experience managing and measuring marketing performance in various channels

Experience managing external partners to develop marketing programs

Experience using data and metrics to measure impact and determine improvements

Knowledge of analytical reporting tools (ie Excel, Tableau)

Bachelors degree

Preferred

4+ years of professional non-internship marketing experience

Practical knowledge on digital marketing practices for customer acquisition, including CRM tools, A/B testing methodologies, content creation, and asset building. SQL knowledge for data analysis, as a plus.

Company

Amazon

Glassdoor

3.7

Amazon is a global tech firm with a focus on e-commerce, cloud computing, digital streaming, and artificial intelligence.

Founded in 1994

Seattle, Washington, USA

10,001+ employees

https://amazon.com

H1B Sponsorship

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Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (14000)

2022 (23375)

2021 (15334)

2020 (14558)