ProntoDigital, LLC ยท 2 days ago
Adobe Analytics/Launch Developer (Technical Delivery Manager)
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AnalyticsDigital Marketing
Insider Connection @ProntoDigital, LLC
Responsibilities
Own tagging feature requests and implementations from Business Requirements Document to Solution Design Reference and through tagging completion
Act as a liaison between Adobe Analytics analysts, Launch implementation developers, and data layer developers to ensure tagging is complete and accurate
Handle Launch development issues and quick-turnaround bugs throughout the day
Develop instrumentation strategies and measurement frameworks across multiple websites & mobile apps
Lead digital analytics implementations by managing and prioritizing requests
Ensure implementation requests have measurement standards implemented and are functioning as expected
Provide clear and concise measurement documentation
Debug, troubleshoot, and resolve Adobe configuration and integration issues
Assess, audit, and identify gaps in existing tagging, infrastructure, and Adobe Launch configurations
Collaborate with Digital Product & IT Development Engineers on instrumentation configuration
Support implementation architecture strategy and governance
Qualification
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Required
2+ years of experience with Adobe Analytics or Google Analytics
1+ years of experience with digital analytics implementation platforms such as: Google Tag Manager, Tealium IQ or Adobe Launch
Data layer expertise and experience
Expertise writing tagging specifications (SDR, tech specs)
Expertise leveraging Omnibug and other web developer tools to debug Analytics Tags
Experience with quality assurance and debugging of tagging (media tags and analytics)
Preferred
Experience with project management
Experience with Adobe CJA, Web SDK
Experience with mobile (Charles Proxy, Adobe Assurance), AEP Core Mobile SDK, ecommerce tagging
Experience with JavaScript, HTML, CSS and other languages related to analytic enablement