Advertising Technology Manager @ Wiley | Jobright.ai
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Wiley · 5 hours ago

Advertising Technology Manager

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Responsibilities

Manage the integration, implementation, management, and optimization of the product portfolio that supports the Wiley Partner Solutions Ad Tech Stack end to end – from ad booking, delivery, and performance reporting.
Understand the needs of publishers, partners, and corporates sales and to work closely with the Business Development team and our technology teams (internal and external) to deliver on these needs to help shape the future of our advertising capabilities across our publishing platforms.
Provide leadership to cross-functional teams by setting priorities and providing a strategic technology vision.
Act as a strategic partner and influence colleagues across the organization to drive solutions.
Develop and execute a near and long-term technology roadmap that will drive incremental value to the business.
Implement and monitor beta/pilot programs.
Prioritize, develop and document business requirements.
Establish, monitor, and report on KPIs.
Plan, position, and communicate product updates to colleagues, customers, and partners.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Advertising Technology managementIntegrationCollaboration with stakeholdersAd serversCDPsDMPsCRMsPublishing platformsProgrammatic advertisingTechnical escalationKPI monitoringProcess improvementsExperimentation frameworkStrategic recommendations

Required

Exceptional communication skills
Deep understanding of the global advertising ecosystem
Ability to analyze the performance of advertising technology capabilities
Collaborate with connected teams to identify/deliver technology, process, and workflow improvements
Previous experience with ad servers, CDPs, DMPs, and CRMs
Desire to problem solve, take on new challenges and question existing workflows
Manage the integration, implementation, management, and optimization of the product portfolio that supports the Wiley Partner Solutions Ad Tech Stack end to end
Understand the needs of publishers, partners, and corporates sales
Work closely with the Business Development team and technology teams (internal and external)
Provide leadership to cross-functional teams by setting priorities and providing a strategic technology vision
Act as a strategic partner and influence colleagues across the organization to drive solutions
Develop and execute a near and long-term technology roadmap that will drive incremental value to the business
Implement and monitor beta/pilot programs
Prioritize, develop and document business requirements
Establish, monitor, and report on KPIs
Plan, position, and communicate product updates to colleagues, customers, and partners
Strong advocate in experimentation as a framework for learning and applying those learnings to achieve business outcomes
Proven track record of Advertising Technology management / product ownership
Ability to support integrations with existing technologies
Identify process and workflow improvements for Ad Tech and connected teams - Sales, Sales support, and Ad Operations
Manage technical escalation for troubleshooting to support Ad Ops and Ad Tech coordinators
Collaborate on strategies, solutions, and architectures to achieve business goals and help solve advertising technology and business challenges
Be accountable to enhance existing workflows, identify process improvements, provide strategic recommendations
Adopt a lead role with cross-functional technical and operations teams to design, build, and launch new features and new initiatives

Preferred

Previous experience with publishing platforms and programmatic advertising

Benefits

Meeting-free Friday afternoons allowing more time for heads down work and professional development.

Company

Wiley champions those who see knowledge as a force for good.

H1B Sponsorship

Wiley has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (8)
2022 (34)
2021 (33)
2020 (18)

Funding

Current Stage
Late Stage

Leadership Team

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Danish Khan
Chief of Staff to the CEO
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Aref Matin
EVP & CTO
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Company data provided by crunchbase
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