Encompass Supply Chain Solutions · 4 hours ago
Affiliate Marketing Manager
USA
Full-time
Remote
Mid Level
3+ years exp
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Responsibilities
Develop & Scale Affiliate Program: Lead the creation, implementation, and scaling of our affiliate marketing program to drive revenue growth, brand awareness, and new customer acquisition.
Affiliate Recruitment & Partnerships: Proactively identify and recruit new affiliates and strategic partners, particularly those who resonate with DTC audiences and align with our brand values.
Performance Optimization: Continuously optimize affiliate campaigns to increase conversion rates, customer lifetime value (LTV), and other key performance indicators (KPIs). Use data insights to improve ROI and ensure sustainable growth.
Build Strong Relationships: Foster long-term relationships with affiliates to ensure they are well-supported, aligned with our brand, and motivated to promote our products.
Tracking & Reporting: Track and analyze campaign performance, using data to inform strategic decisions and deliver actionable insights. Regularly report on program metrics such as affiliate sales, traffic, CPA, and customer retention.
Budget & Commission Management: Manage affiliate commission structures, ensuring payouts are competitive while adhering to the company’s budget and profitability goals.
Creative Collaboration: Work with the marketing and creative teams to develop compelling content and offers for affiliates, ensuring that affiliate marketing assets are on-brand and tailored to the DTC market.
Affiliate Technology: Oversee the management of affiliate tracking platforms and software, ensuring accurate tracking, reporting, and integration with other marketing tools.
Qualification
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Required
3+ years of experience in affiliate marketing, performance marketing, or digital marketing, preferably within a DTC or eCommerce environment.
Strong understanding of affiliate networks, performance marketing strategies, and tracking systems (e.g., Impact, CJ, ShareASale).
Previous experience building and scaling affiliate programs for a growing DTC or eCommerce business.
Familiarity with influencer marketing, referral programs, and influencer-affiliate hybrid strategies.
Excellent analytical skills with the ability to interpret data, optimize campaigns, and identify growth opportunities, and proficiency in digital analytics tools (Google Analytics, Looker, etc.).
Strong communicator and able to negotiate to onboard, nurture, and retain high-performing affiliates.
Knowledge of DTC metrics such as conversion rate, customer acquisition cost (CAC), and LTV.
Preferred
Bachelor’s degree in Marketing, Business, or a related field.
Live in one of these states: Florida, Georgia, Ohio, Indiana, or Texas.
Company
Encompass Supply Chain Solutions
Encompass is a market leader in forward and reverse supply chain management and repair services for a diverse and expanding range of consumer electronics, computer, major appliance and imaging products.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Comvest Partners
2022-04-05Acquired
2020-01-15Private Equity
Leadership Team
Robert Coolidge
CEO
Recent News
2024-02-09
2024-02-09
Company data provided by crunchbase
