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Ford Motor Company · 2 days ago
Analyst, Digital Analytics
United States
Full-time
Remote
Mid Level
3+ years exp
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Responsibilities
Work in an end-to-end Product Management Delivery model for e-commerce analytics program.
Report and measure eCommerce initiatives, customer transactions, and journey lifecycle measurements.
Set up robust measurement plans for key KPIs, analyze insights, and propose recommendations.
Collaborate with cross-functional teams to implement website and mobile changes.
Analyze website traffic and user behavior to identify areas for improvement.
Support A/B and multivariate tests to optimize website and mobile experiences.
Design and deliver reporting instruments, dashboards, and ad-hoc solutions.
Create clear presentations for business partners and senior leadership.
Conduct deep dive analysis on various product offerings along the online purchase journey.
Improve reporting processes, data collection, and delivery methods.
Stay updated on industry trends and best practices in web analytics.
Qualification
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Required
Bachelor’s Degree in Computer Science Data Science, Data Analytics, Business Analytics, Mathematics, Statistical, Data Engineering, or a related field
Minimum 3 years of experience in web analytics or digital marketing
2+ hands-on expertise in web analytics tools such as Adobe Analytics or Google Analytics
2+ years of experience in developing/maintaining analytics dashboards, developing/maintaining reporting tools to build self-serve reports, and ad-hoc packages, and managing data flow, filters, and workflows
2+ years utilizing SQL and visualization tools like Tableau, DOMO, Looker, Datorama, Qlik Sense, COGNOS, and/or Power BI
Prior experience with A/B testing and multivariate testing
Preferred
Advance Degree in Computer Science Data Science, Data Analytics, Business Analytics, Mathematics, Statistical, Data Engineering, or a related field
Ability to derive key insights from the data and articulate them to cross-functional teams in the context of business challenges
Prior experience on Customer-facing websites
Understanding of user behaviors on automotive OEM eCommerce experiences
Able to manage time effectively within a complex environment, and always remain composed in the event of conflicting priorities
Inquisitive, proactive, and interested in learning new tools and techniques
Evidence of strong problem-solving, analytical skills, and ability to interpret complex data sets and generate insights to build and tell a story
Excellent verbal and written communication skills with the ability to engage, influence, and inspire partners and stakeholders to drive collaboration and alignment
Passion for customer experience and continuous improvement
Benefits
Immediate medical, dental, and prescription drug coverage
Generous PTO
Retirement and savings plans
Incentive compensation
Tuition assistance
Vehicle discount program
Company
Ford Motor Company
We don't just make history -- we make the future.
10,001+ employees
H1B Sponsorship
Ford Motor Company has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (494)
2022 (788)
2021 (831)
2020 (380)
Funding
Current Stage
Public CompanyTotal Funding
$13.23BKey Investors
US Department of EnergySoros Fund Management
2023-08-17Post Ipo Debt· $4B
2023-06-26Debt Financing· $9.2B
2022-06-30Post Ipo Equity· $27M
Leadership Team
Soraya Kim
CTO Chief of Staff
Efrat Barit
COO
Recent News
2024-06-03
2024-05-28
2024-05-26
Company data provided by crunchbase
