Analytics Engineer @ Strayer University | Jobright.ai
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Strayer University ยท 6 hours ago

Analytics Engineer

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Responsibilities

Data governance of tag management solution
Strengthen relationships with vendors that offer measurement products and evaluate new solutions to augment existing capabilities
Manage the QA and debugging of analytics and tagging code
Operate as the subject matter expert on web analytics and digital tagging
Maintain and enhance existing tracking
Bring forward recommendations for more granular and clean reporting
Ensure data capture is consistent and accurate across reporting platforms
Design and document customized analytics tracking specifications for all digital channels, including web and paid media
Partner with internal and external teams to test and deploy new tracking solutions while monitoring and optimizing existing integrations

Qualification

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Tag management solutionsWeb analytics toolsJavaScriptDigital media channelsServer-side dataProject managementBigQueryGCPMarTech platforms

Required

2+ years of experience in tag management solutions, such as Google Tag Manager, Adobe Experience Platform Tags, Tealium or Ensighten
Expertise in web analytics tools, such as Adobe Analytics and GA4
Familiar with digital media channels, including Paid Search, Display and Social and their success signals
Adept at writing and reading JavaScript, JQuery, CSS, and HTML
Strong communication and project management skills
A working knowledge of server-side, 1st party data and enhanced media collection
Candidates must be highly analytical, self-motivated and demonstrate attention to detail

Preferred

BigQuery and GCP
Comfort in the administration of MarTech and major vendor platforms (Meta, GA360, etc.)

Company

Strayer University

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Strayer University is a higher educational institution that offers various undergraduate and graduate programs to its students.

Funding

Current Stage
Late Stage

Leadership Team

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Ashir Gruder
Executive Producer | Sr. Director of Media
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Brian Jones
President
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Company data provided by crunchbase
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