Fender Musical Instruments Corporation · 6 hours ago
Art Director
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Responsibilities
Creative Strategy & Execution: In conjunction with the Creative Team, develop creative strategy in collaboration with the Integrated Marketing, Social Media, Artist Marketing and Digital Marketing teams.
External Partner Management: Identify, onboard, and manage the day-to-day operations of external partners including agencies, design studios, production companies, photographers, and freelancers.
Campaign Development: Conceptualize, design, and execute culturally relevant campaigns across digital, social, and video platforms, with a focus on digitally native content.
Project Management: Oversee multiple projects simultaneously, from quick-turn photo and video productions with our own studio team to on-location shoots.
Brand Expansion: Contribute to the global, multi-cultural expansion and authenticity of the Fender brand, ensuring our creative output resonates with a diverse audience across various genres.
Creative Development: Make decisions that reinforce and elevate the Fender brand, creating engaging customer-facing experiences that shape the overall identity of Fender.
Qualification
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Required
5+ years as a digital designer or Art Director, with strong social and digital competency.
Bachelor’s Degree in Art, Fine Art or Design
Exceptional portfolio showcasing, visual design, and photo/video art direction and experience working on set and in studio. Expertise and fundamental understanding of the intricacies and opportunities of designing for different digital platforms
Proven ability to pitch and execute strong campaign concepts across diverse audiences and media. Experience in multi-cultural environments and with multi-cultural brands is a plus. A team player who thrives in a collaborative environment and who is just as at home ideating on a white board as getting in the trenches to do the production work necessary to bring a product to market.
Mastery of tools such as Sketch, Adobe Creative Suite (Photoshop, After Effects, Illustrator, Premiere), Keynote and familiarity with current technologies.
Strong written, oral, and visual communication skills. Must be open to and eager to execute on cross-functional feedback in the interest of delivering comprehensive solutions.
Experience managing a roster of external partners and handling high-growth, fast-paced environments.
Broad hybrid skill set in design, ideation, photography, and motion graphics.
Preferred
Experience as a musician is a plus
Previous work experience in an entertainment or media company desirable
Benefits
Medical
Dental
401(k)
Paid time off
Equipment purchase program
Company
Fender Musical Instruments Corporation
Since 1946, Fender has revolutionized music and culture as one of the world’s leading musical instrument manufacturers, marketers and distributors.
Funding
Current Stage
Late StageTotal Funding
unknown2020-01-27Acquired· undefined
2013-01-18Corporate Round· undefined
Recent News
2024-05-19
2024-04-22
Company data provided by crunchbase