Magnolia Innovation · 14 hours ago
Associate, Healthcare Consulting/ Market Research
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Responsibilities
Assist the team in translating key business questions into an innovative but viable quantitative and/or qualitative market research plan
Help develop screeners, discussion guides, survey questionnaires, and survey stimuli
Work closely with external market research vendors to recruit, schedule, program, field, and execute all aspect of qualitative or quantitative market research and data collection
Attend qualitative research and ensure all logistical aspects of the research run smoothly
Prepare market research decks for clients in Microsoft PowerPoint
Performing desk research to understand such topics as current treatment algorithms for rare diseases
Assist in developing and executing data analysis plans, including quantitative and statistical methods, as well as qualitative analysis
Conduct analysis as needed in Excel, SPSS, and/or other statistical software
Understand and deploy relevant frameworks in order to better understand information and ultimately arrive at better insights
Fully participate and capture all relevant information in storyboarding sessions
Design and prepare error-free final PowerPoint presentations and written reports
Assist in presenting findings to current and future clients
Work with external groups, such as creative agencies, in order to support the implementation of an idea, insight, or plan in order to ensure that everything we do for our clients has real-life impact
Qualification
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Required
A university or college degree and outstanding academic record
0-2 years experience within a marketing, market research and/or consulting company
Excellent quantitative analytical skills as evidenced by relevant course work, internships, awards, samples, etc.
Strong written and oral communication skills
High-level understanding of market research methods and their practical use in the business world
Proven self-starter, and ability to work both independently and in teams
A sociable and confident nature
Attention to detail
Desire to provide corporate clients with a qualitative and quantitative understanding of their customers’ behaviors and desires
High computer literacy; ability to elegantly communicate information and ideas in PowerPoint
Ability to tell a story that is coherent and captivating
Company
Magnolia Innovation
Magnolia Innovation is Marketing Strategists and Innovation Researchers dedicated to helping clients tackle their toughest challenges.