98 applicants
AT&T · 6 days ago
Associate Director-Content Strat
Dallas, Texas
Full-time
Onsite
Director
$128K/yr - $216K/yr
8+ years exp
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Responsibilities
Build and coordinate a shared vision with multiple departments to gain support for strategic initiatives and balance the needs of multiple stakeholders.
Analyze data to determine necessary content pivots.
Create user journey diagrams to understand customer experiences and behaviors.
Provide direction for graphic designers, copywriters and front-end developers through content strategy, merch plans and group meetings helping to achieve site goals by utilizing web best practices, clarifying strategic requirements, explaining complex ideas clearly and managing expectations.
Defines content test and learn opportunities based on ROI.
Provide leadership in defining objectives and strategies for user experience and content.
Work in an independent fashion, solve problems, make decisions and communicate effectively in difficult situations.
Research and stay up to date on content trends, best practices and consumer behavior.
Ensure consistency across all related content from external advertising to upper funnel and lower funnel website content.
Qualification
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Required
Candidate needs to have 8-10 years of digital content and merchandising strategy experience.
5+ years of professional responsibility as a supervisor
eCommerce sales experience
Analytics and storytelling experience
Excellent communication, presentation and data visualization skills, executive readouts
Prior experience in SEO/eComm
Firm understanding of content strategy and digital design principles.
Strong ability to plan and work through complex challenges with a team of creative problem-solvers.
Must share examples of their strategy and deck work.
Preferred
Prior experience with e-commerce and account management carts and flows for wireless products and/or entertainment content is a BIG plus.
Agency work
A diverse body of work that demonstrates your ability to work on a variety of different kinds of projects.
Experience with Workfront project management software and Adobe content management systems.
Benefits
Medical/Dental/Vision coverage
401(k) plan
Tuition reimbursement program
Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Adoption Reimbursement
Disability Benefits (short term and long term)
Life and Accidental Death Insurance
Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
Employee Assistance Programs (EAP)
Extensive employee wellness programs
Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
Company
AT&T
We understand that our customers want an easier, less complicated life.
10,001+ employees
H1B Sponsorship
AT&T has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (212)
2022 (362)
2021 (390)
2020 (176)
Funding
Current Stage
Late StageLeadership Team
Arunava Chatterjee
Executive Director of Ghost Black Operations & CEO & CTO
Bassam Nemri
CEO
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