TEKsystems · 2 days ago
Associate Marketing Manager
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Information Technology
Insider Connection @TEKsystems
Responsibilities
Own the weekly email and mobile deployment calendar.
Maintain messaging calendar including developing new opportunities to promote key initiatives.
Build weekly newsletters and in-app/push notifications.
Code/build messaging in platform
Audience/list segmentation
QA testing
Schedule and deploy messages.
Update reporting for ad-hoc campaigns and monthly insights
Develop, route, and gain approval for CRM campaign assets and copy.
Assist with audience segmentation for campaign deployment
Develop and execute A/B testing road map across Email and Mobile channels.
Manage marketing efforts consistent with a business unit's objectives and strategies, as well as identifying, analyzing and communicating opportunities that would deliver volume, revenue and share target. Must be able to manage and make recommendations on all aspects of the marketing mix (product, packaging, pricing, and promotions place and property management) as well as make strategic recommendations and execute plans as indicated.
Qualification
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Required
Bachelor’s degree in marketing, business or related field.
4+ years’ experience in email and/or push marketing, preferably B2C and in an online subscription business.
Experience with CRM systems (ExactTarget/Salesforce Marketing Cloud, Braze preferred) or other enterprise level ESPs.
Knowledge of HTML/CSS coding for email, and familiarity with responsive design.
Extensive email and/or push deployment experience and understanding of QA processes.
Experience building automations and triggered notifications, journeys, drip campaigns and other logic/action-based notifications.
Experience with Analytics systems (Omniture, Tableau)
Ability to project manage/prioritize multiple projects simultaneously.
Experience working with project management software (such as JIRA) and customer support systems (such as Zendesk).
Exceptional organizational skills and extraordinary attention to detail.
Dynamic problem-solving skills and the ability to work with cross-functional internal teams.
Strong communication and writing skills, comfortable communicating across all levels.
Preferred
Familiarity with dynamic personalization tools (Movable Ink a plus)
A fan of Marvel, and lover of comics is a plus.
Company
TEKsystems
At TEKsystems, they understand people. Every year they deploy over 80,000 IT professionals at 6,000 client sites across North America,
H1B Sponsorship
TEKsystems has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (16)
2022 (23)
2021 (45)
2020 (48)
Funding
Current Stage
Late StageRecent News
2024-05-24
Company data provided by crunchbase