SelectSoftware Reviews ยท 4 hours ago
B2B Demand Generation Manager
United States
Full-time
Remote
Entry, Mid Level
2+ years exp
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Responsibilities
Develop and implement demand gen strategies and campaigns across various marketing channels like Google, LinkedIn, Meta, etc
Work closely with the Marketing and Sales teams to align efforts to drive revenue
Use data and analytics to measure and improve performance of demand gen
Develop and maintain relationships with partners and other stakeholders who can help us fill the funnel
Measure and report on success of demand gen campaigns using metrics such as leads, conversions and revenue by channel
Monitor industry trends to stay up to date with new technologies and techniques
Create and manage demand gen budgets and forecasts
Strong excel and data analysis skills to identify trends and generate actionable marketing performance reports
Analyze lead funnel data and provide insights to improve conversion rates
Identify and test new marketing channels to drive business growth
Qualification
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Required
2+ years experience working in a demand generation or growth role focused on driving results through paid media
Ability to creatively and empathetically build landing pages, campaigns, and other assets
Experience with conversion rate optimization (CRO) and A/B testing for landing pages, ads, and other marketing assets
Data driven with a native fluency in conversion and ROAS math
Clear communication skills necessary in a remote only, asynchronous environment
Experience with various ad platforms, both SEM and paid social
Entrepreneurial Mindset: driven to experiment, test new ideas, and take full ownership of projects
Experience with CRMs, preferably Hubspot, and marketing automation software
Company
SelectSoftware Reviews
In depth buyer guides on B2B software so business leaders can make the right decision on which vendor to partner with faster.
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Phil Strazzulla
Founder & CEO
Company data provided by crunchbase
