Zoom · 1 day ago

Channel Marketing Leader

United States

Full-time

Remote

Senior Level, Lead/Staff

$122K/yr - $266K/yr

10+ years exp

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CollaborationInformation Technology

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Responsibilities

Develop and execute a channel marketing strategy for the Americas that aligns with Zoom's business goals.

Focus on growth and market share expansion through channel partners.

Oversee co-marketing, enablement, and partner engagement initiatives to communicate Zoom’s value across the channel.

Lead and develop a high-performing channel marketing team.

Partner with the COE, Channel Account Managers, Field Sales, and Regional Marketing to align channel activities with broader goals.

Work with senior leaders to share channel marketing insights, updates, and results to ensure strategic alignment and support.

Create and launch programs for partner enablement, demand generation, and customer acquisition to strengthen Zoom's position as a preferred provider.

Lead training and enablement to enhance partner readiness, equipping partners with resources to promote and sell Zoom.

Set KPIs, dashboards, and reporting systems to assess program impact and identify areas for improvement.

Use data analysis to guide strategic adjustments and optimise Return on Investment, driving growth metrics.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Channel MarketingSaaS MarketingData AnalysisProgram DevelopmentRelationship ManagementKPI SettingPartner EnablementDynamic Environment AdaptabilityCross-Functional Collaboration

Required

10+ years experience in channel marketing or partner marketing, with experience in a SaaS or technology environment.

Have a proven track record of building and executing channel marketing strategies that drive results.

Have great relationship management skills, with a history of collaborating across teams to support complex, multifaceted marketing initiatives.

Be highly organised, data-driven, and comfortable working in a dynamic, results-oriented environment.

Benefits

A variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways.