Resideo · 3 days ago
Channel Marketing Manager
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Responsibilities
Evaluate and improve existing channel marketing strategies.
Develop new channel marketing strategies and implement marketing plans.
Create and execute distributor-specific marketing activities and promotions.
Optimize marketing campaigns to improve ROI.
Provide/analyze campaign results.
Determine platforms to advertise on and adapt campaigns accordingly.
Gather marketing campaign data, evaluate impact of strategies, and report results.
Deploy channel marketing strategies in collaboration with the marketing team, senior managers, and other departments.
Work closely with Category Marketing for collateral/sales enablement tools.
Collaborate with sales to support customer needs.
Work with category marketing on new product launches.
Develop pitch decks for new products.
Develop plans with sales to support hitting Say/Do on new product launches.
Manage and execute budget plans in support of growth initiatives.
Work with Demand Planning/Inventory groups on promotional forecasts and related initiatives.
Mentor other marketing team members.
Qualification
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Required
Bachelor’s degree or equivalent knowledge/experience
5+ years of channel marketing experience
Understanding of B2B sales and distributor channels management
Basic understanding of MDF
Ability to plan, organize, control, and coordinate multiple activities
Ability to communicate clearly in both verbal and written formats to all stakeholders
Ability to present in person to senior leadership teams and other key stakeholders
Ability to develop and maintain relationships with all stakeholders, including finance leaders, sales leaders, marketing, leaders, law department leaders, product development, and engineering
Proficient in Adobe Acrobat
Ability to travel as directed (up to 20% travel may be required)
Preferred
Master's degree
Proficient in SFDC, Tableau toolsets, and related MRP systems is highly prized
Benefits
Life and health insurance
Life assistance program
Accidental death and dismemberment insurance
Disability insurance
Retirement plans
Vacation & holidays
Technology and leadership mentoring
Opportunity for career advancement
Work-life balance with generous vacation time
Hybrid work setting (3 days in office, 2 days remote)
Company
Resideo
Resideo is a leading global manufacturer and developer of technology-driven products and components that provide critical comfort, energy management, and safety and security solutions to over 150 million homes globally.
Funding
Current Stage
Late StageRecent News
2024-04-25
Security Sales & Integration
2024-04-25
2024-04-25
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