Chief Marketing Officer (CMO) – Performance Marketing @ AmeriSave Mortgage Corporation | Jobright.ai
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Chief Marketing Officer (CMO) – Performance Marketing jobs in Michigan, United States
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AmeriSave Mortgage Corporation · 5 hours ago

Chief Marketing Officer (CMO) – Performance Marketing

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Responsibilities

Develop and implement a robust performance marketing strategy, including paid search, social media advertising, affiliate marketing, and email marketing.
Oversee digital marketing initiatives, including SEO, SEM, social media, email marketing, and content marketing.
Utilize data analytics to measure marketing performance, optimize campaigns, and identify new opportunities.
Develop and execute effective customer acquisition strategies to drive lead generation and conversion.
Manage the marketing budget effectively and optimize ROI.
Build, develop, and lead a high-performing marketing team.
Oversee brand strategy, positioning, and messaging across all channels.
Manage public relations efforts to build brand awareness and reputation.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Performance Marketing LeadershipDigital MarketingData AnalyticsMarketing Automation ToolsCRM SystemsAdvanced Degree ()Financial Services Experience

Required

Bachelor's degree in marketing, business, or a related field.
10+ years of experience in performance marketing leadership roles, preferably in the financial services industry.
Proven track record of driving significant growth through performance marketing campaigns.
Deep understanding of digital marketing channels and technologies.
Strong analytical skills and data-driven decision-making.
Experience with marketing automation tools and CRM systems.
Excellent leadership, communication, and interpersonal skills.

Preferred

Advanced degree (MBA or equivalent) preferred.

Benefits

401(k)
Dental insurance
Disability insurance
Employee discounts
Health insurance
Life insurance
Paid time off
12 paid holidays per year
Paid training
Referral program
Vision insurance

Company

AmeriSave Mortgage Corporation

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AmeriSave Mortgage, NMLS ID #1168, is one of the largest privately owned online mortgage lenders in the country, with strong consumer direct, traditional retail and Third Party Origination (TPO) channels.

Funding

Current Stage
Late Stage

Leadership Team

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Peter Schwartz
EVP of National Retail Business Development
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Sudhir Nair
Chief Digital Officer
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